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Business Development Representative

Ray Advertising
Department:Performance Marketing
Type:REMOTE
Region:USA
Location:United States
Experience:Entry level
Estimated Salary:$40,000 - $60,000
Skills:
COLD CALLINGEMAIL OUTREACHSOCIAL MEDIA OUTREACHCRM SOFTWAREMICROSOFT OFFICE SUITEPAY PER CALLAFFILIATE MARKETINGLEAD GENERATION
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Job Description

Posted on: May 26, 2025

Job Title: Business Development Representative (This role involves Cold Calling)

Location: Remote (Anywhere in the US)

Schedule: Full time, Monday to Friday 8 am to 4 pm PST

Experience in the Pay Per Call (PPC) industry is highly desired!

Ray Advertising is searching for a driven and articulate Business Development Representative to join our team for a remote - work from home opportunity.

About Us:

Ray Advertising, a distinguished performance marketing agency, was founded in 2020 in Redding, California. Over the years we have emerged as a leading high-performance advertising network specializing in Pay Per Call, affiliate marketing, and lead generation. Our Pay Per Call service, consistently ranked #1, offering unmatched volume and quality for advertisers. Our media buyers excel in affiliate marketing, forging strong relationships with major brands in insurance, home services, finance, legal, mass tort, nutra, and more.

Position Overview:

This role is instrumental in driving new business growth by identifying and generating new business as well as nurturing client relationships, through Cold Calling, Email, and Social Media outreach. The person will serve as a crucial link between potential clients and our high-performance advertising solutions.

Key Responsibilities:

  • Lead Generation & Outreach: Proactively generate and qualify leads through Cold Calling, Email, and Social Media outreach.
  • Client Relationship Building: Develop and maintain strong, trusting relationships with clients to understand their advertising needs.
  • Product Presentation: Effectively present Ray Advertising’s Pay Per Call, and lead generation solutions to prospective clients.
  • Market Research & Strategy: Identify market trends and new business opportunities; contribute to refining business development strategies.
  • Collaborative Teamwork: Work with the media buying team to optimize client campaigns and deliver superior results.
  • Reporting & Analysis: Track metrics, prepare weekly and monthly reports, and refine strategies to meet or exceed targets.

Key Requirements:

  • Knowledge, Skills & Competencies: Proven experience in Cold Calling and Client Outreach via Email and Social Media.
  • Interpersonal Skills: Strong interpersonal skills and the ability to influence decision-makers effectively.
  • Customer-Centric Mindset: Understanding client needs and offering tailored solutions to meet advertising goals.
  • Technical Knowledge of Performance Marketing: Familiarity with Pay Per Call, affiliate marketing, lead generation, and high-performance advertising networks.
  • Analytical Skills: Ability to analyze market trends and adapt strategies to drive sales.
  • Time Management & Organization: Proven ability to manage time efficiently and prioritize tasks.

Technical Expertise:

  • CRM Software: Proficiency in using Customer Relationship Management (CRM) tools (e.g., HubSpot, Salesforce,).
  • Communication Tools: Experience with Email, Social Media platforms (LinkedIn, Instantly etc.), and Video Conferencing tools (Google Meet., Zoom, Microsoft Teams).
  • Microsoft Office Suite: Competency in MS Word, Excel, and PowerPoint.

Soft Skills:

  • Resilience & Adaptability: Comfortable working in a fast-paced, performance-driven environment.
  • Self-Motivation: Ability to work independently and take initiative.
  • Active Listening: Exceptional listening skills to accurately capture client needs and respond effectively.

Ray Advertising is an equal opportunity employer. We embrace diversity and are committed to creating an inclusive environment for all employees. Join us and be part of a team that's shaping the future of performance marketing!

Originally posted on LinkedIn

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