
Marketing and Creative Director
Job Description
Posted on: April 30, 2025
Remote | Full-Time | Salary guidance: $110,000–$125,000 AUD depending on experience.
About Pixie Wing
Pixie Wing is a fast-growing, design-led jewellery brand built for modern life. We combine aesthetic beauty with everyday practicality, and we are just getting started. Our team moves quickly, tests smart ideas, and focuses on making things happen without red tape or endless layers.
About the Role
We are looking for a Marketing and Creative Director to own the creative vision and customer communication strategy for Pixie Wing.
You will be responsible for leading our brand storytelling across paid social, website, email, and organic channels. You will work closely with our founder, paid media specialist (media-buyer), creative administrator, and content team to make sure everything we produce feels cohesive, compelling, and true to Pixie Wing’s modern, practical, beautiful spirit.
If you are a creative thinker who understands the emotional side of lifestyle brands and knows how to turn strategy into campaigns that drive growth, we would love to hear from you.
Key Responsibilities
- Own and define the overall creative and marketing strategy for Pixie Wing
- Lead creative direction for paid social ad campaigns (Meta, Pinterest)
- Plan and guide UGC content, brand video shoots, and visual storytelling
- Oversee messaging strategy for website, email, and social media
- Work closely with the Paid Media Specialist to optimise creative based on performance insights
- Manage and mentor freelance designers, video editors, and UGC creators
- Protect and evolve Pixie Wing’s brand tone as we scale internationally
What You’ll Need
- 5+ years leading creative marketing strategy for a lifestyle, fashion, beauty, or design-focused brand
- A strong understanding of how creative connects to performance (especially paid social and CRO)
- A portfolio showing emotional, high-aesthetic campaigns that delivered customer engagement and growth
- Excellent communication and leadership skills
- Ability to balance brand-building with performance-driven creative thinking
- A proactive, action-oriented mindset
Why Work With Us
Pixie Wing is a fast-growing, founder-led brand that cares about creativity, quality, and impact. We move quickly, test smart ideas, and build products we are proud of. There are no corporate layers or endless meetings here. Good ideas get noticed and acted on.
You will have the freedom to shape the creative vision of a brand that already has a strong customer base and global reach. You will work directly with the founder and your work will have a real and visible impact.
We are building something we believe in. If you are looking for a place where your ideas matter, where brand and creative thinking come first, and where growth is real and exciting, we would love to hear from you.
Salary
$110,000–$125,000 AUD depending on experience, with potential for growth bonuses tied to brand performance milestones.
How to Apply
- Please send us your CV and a portfolio link (if you have one) via LinkedIn. We would love to see examples of work that show your creative thinking and strategic impact.
Apply now
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