Paid Social Executive

Role: Paid Social ExecutiveLocation: Remote in the UKFull time/Permanent

Nonsensical is the UK's leading TikTok agency.

We help brands become famous on the platform, not by chasing trends, but by building distinctive worlds, formats, and ideas that last.

We’re looking for a Paid Social Executive who lives and breathes TikTok, understands what makes content convert, and is excited to build a career in paid social within a fast-moving agency environment.

You’ll support the delivery and optimisation of paid social campaigns across TikTok and other social platforms, helping to turn creative ideas into measurable results. From campaign setup and reporting to spotting trends and testing new ideas, you’ll play a key role in helping our clients grow on the platform.

If you’re naturally curious about TikTok culture, love data and performance, and want to work in a team that genuinely cares about creativity and results, we’d love to hear from you.

What you’ll be doing:

• Support the setup, management and optimisation of paid social campaigns across TikTok and other social platforms
• Assist Account Managers with day-to-day delivery across client accounts
• Monitor campaign performance and identify opportunities for improvement
• Pull together reports and insights on campaign performance for clients and internal teams
• Conduct competitor and market research across TikTok, TikTok Shop and Ad Library
• Support creative testing by analysing what content is performing and why
• Help identify trends, sounds, creators and platform opportunities that could benefit clients
• Work closely with creative, strategy and account teams to ensure campaigns align with wider client goals
• Support influencer, affiliate and TikTok Shop campaigns where required
• Keep up to date with TikTok platform updates, trends and paid social best practices
• Ensure campaigns are delivered accurately, on time and to a high standard

What we are looking for:

• Some experience in paid social, digital marketing or social media marketing (agency experience is a bonus but not essential)
• A strong understanding of TikTok and social media culture
• Passion for paid social and performance marketing
• Naturally organised with strong attention to detail
• Confident working across multiple projects and deadlines
• Analytical mindset with an interest in performance data and reporting
• Good communication skills and confidence working with internal teams
• Eagerness to learn and develop within a fast-paced agency environment
• Understanding of TikTok advertising or TikTok Shop is a bonus
• Creative thinker who understands what content performs well on TikTok
• Flexible and proactive with a solutions-focused attitude

What you get when you join us:

🏡 Fully Remote Working – Work from wherever you’re happiest in the UK (with access to a co-working space in major UK cities if you like a change of scene).

💰 Pension Scheme – Helping you invest in your future while you shape your present.

🎉 Company Socials – From virtual hangouts to IRL meetups, we love bringing the team together.

💡 Creative Half-Days – Every quarter, take a half-day plus £50 to do something that inspires you — a class, gallery trip, pottery, spa, whatever frees your mind.

📚 Learning Fund – £200 a year towards books, audiobooks, courses or content that fuels your development.

🎊 Bonus Leave Days – Birthday? Wedding? Moving house? Take the day off on us (no annual leave used).

What to expect in the recruitment process

We like to be transparent - here’s how it works:

Step 1: Apply

Show us who you are - apply via LinkedIn but if you also want to submit a cover letter, portfolio, or TikTok via tiktok@nonsensical.agency go for it!

Step 2: Screening Call

A 20–30 minute chat with our People & Talent team to get to know you and answer any initial questions.

Step 3: First Interview

A conversation with your potential manager — diving into your experience, understanding of TikTok, and passion for paid social.

Step 4: Second Interview + Task

You’ll complete a small task (nothing wild) and present it back to the team, a chance to show how you think, spot opportunities and approach paid social creatively.

💬 Ready to join the team?

Ready to join the team? Apply today. We can’t wait to meet the person behind the creativity.

At Nonsensical, we believe great ideas don’t come from one place, one perspective, or one type of person - they come from everywhere. That’s why we welcome applications from people of all backgrounds, experiences and identities. If there is anything we can do to make the application or interview process more accessible for you, just let us know.

Should you need any adjustments throughout the application and interview process do let us know so we can best accommodate you. If you’re excited about this role but don’t meet every single requirement, please still apply.

We care about potential as much as experience so we’d love to hear your story.