Digital Marketing Manager AU

Digital Marketing ManagerLocation: Remote We are a fast-growing business solutions provider working with international clients across diverse industries. We're seeking a detail-oriented, creative, and adaptable Digital Marketing Manager to help develop and optimize Google Ad campaigns. deploy SEO strategies and best practices, and achieve max ROAS with minimal cost. This is an exciting opportunity for someone who thrives in both strategic planning and hands-on execution. If you're passionate about marketing, fluent in Google Ads, and eager to experiment with AI-driven tools and search innovation — we'd love to hear from you. Key ResponsibilitiesMarketing Strategy & Leadership

• Plan, execute, and oversee marketing initiatives — including search, SEO, social media, and artificial intelligence — that align with business and client goals
• Develop and monitor marketing strategies that deliver measurable ROI
• Collaborate with a small creative team (designers, editors, copywriters)
• Collaborate with a small team of web developers to optimize the site for maximum conversion and SEO

Digital Marketing, Google Ads & AI Search

• Manage Google Ads campaigns with at least 5 years of hands-on experience, including keyword research, bidding strategies, ad copywriting, A/B testing, and performance optimization
• Drive and refine SEO strategies to increase organic traffic, improve SERP rankings, and generate qualified leads
• Leverage AI-powered search tools and platforms to enhance discoverability, personalization, and campaign targeting
• Analyze campaign performance using tools like Google Analytics 4, Search Console, SEMrush, and AI-based analytics platforms
• Optimize landing pages, content, and site architecture for both paid and organic channels
• Stay ahead of digital trends, especially in AI-driven marketing and search innovation

Creative Oversight

• Craft compelling marketing content: brand messaging, ad copy, video scripts, and more
• Review and approve all marketing materials to ensure brand consistency and quality
• Provide creative direction and feedback to elevate team output

Project Management

• Oversee multiple client marketing projects, ensuring deadlines and budgets are met
• Coordinate deliverables across the team and ensure timely execution
• Report to leadership on key metrics, performance insights, and resource allocation

Requirements

• Minimum 5 years of hands-on experience with Google Ads, including campaign management and optimization
• Extensive SEO experience, with a deep understanding of on-page, off-page, and technical SEO
• Proven success in digital marketing, content strategy, and performance analytics
• Experience with AI Search technologies and a strong understanding of how AI is reshaping digital discovery
• Experience managing creative teams and cross-functional collaboration
• Comfortable working in a fast-paced, remote-first environment
• Bonus: Familiarity with AI-driven marketing tools and automation platforms

BenefitsRate: $15-$20/hr