TikTok Shop & Partnerships Executive
Part-time (21 hours/week) | Remote, UK | £20,000 per year (pro-rata, approx. £35,700 FTE)
About Moya
Moya brings organic Japanese matcha and teas to customers across Europe through our online shops, our matcha bars in Warsaw and Gdańsk, and partnerships with cafés and retailers. The UK is a key growth market for us, and we're building our presence on TikTok Shop and social commerce to reach new customers.
The role
You'll launch and grow Moya's UK TikTok Shop, support our ecommerce campaigns, and build partnerships with brands and influencers that put matcha in front of new audiences. This is a hands-on role for someone who loves social commerce and the creator community.
What you'll do
TikTok Shop
- Set up and manage our TikTok Shop Seller Centre: listings, pricing, bundles, promotions and flash deals
- Recruit and manage affiliate creators: send samples, set commission rates and follow up on content
- Plan and run LIVE shopping sessions, either hosting them or booking hosts
- Run TikTok Shop ads (GMV Max, Spark Ads) and keep a steady flow of organic content going
- Handle shop operations with the team: stock, orders, customer queries and reviews
Brand & influencer partnerships
- Find and reach out to influencers, creators and complementary brands in wellness, food & drink, beauty and lifestyle
- Pitch, negotiate and set up campaigns and collaborations: gifting, paid partnerships, co-branded products, giveaways and joint content
- Manage partnerships end to end: briefs, timelines, contracts, approvals and payments
- Build a database of creators and partners and keep long-term relationships with the best performers
- Make sure partner content follows ASA and CMA advertising rules (clear #ad disclosure)
Campaign support
- Help plan and run seasonal campaigns and launches across the webshop, email and social
- Coordinate content, promo codes and timings so campaigns land together across channels
Reporting
- Report weekly on TikTok Shop sales (GMV), conversion rate, affiliate and partnership performance, and return on ad spend (ROAS)
- Share what's working and suggest new ideas, tests and partners
About you
Essential
- 1–3+ years in ecommerce, social commerce, influencer marketing or partnerships
- Hands-on TikTok Shop experience: Seller Center, affiliates, and ideally LIVE and ads
- A track record of finding and pitching creators or brands, and turning outreach into live campaigns
- A confident communicator and negotiator, by email, DM and video call
- Organised and self-motivated, able to juggle several partners and deadlines while working remotely
- Comfortable with numbers: you track results and use them to decide what to do next
- Right to work in the UK
Nice to have
- Experience with food & drink, wellness, beauty or lifestyle brands
- An existing network of UK creators or brand contacts
- Experience with Shopify, Klaviyo or Meta Ads
- Basic content skills: short-form video, Canva or CapCut
- A love of matcha, or a strong willingness to learn about it
What we offer
- £20,000 per year for 21 hours/week (approx. £35,700 full-time equivalent)
- Fully remote with flexible hours
- 5.6 weeks' paid holiday pro-rata, including bank holidays
- Workplace pension
- Staff discount and regular Moya matcha
- Additional holiday for your birthday
