B2B Marketing Specialist (Remote EU)

About Mira Mira is a San Francisco-based hormonal health company providing integrative care and hormonal testing for over 200,000 customers. In 2023, they were recognized by Inc. 5000 as America's fastest-growing femtech company. We started our company to help women and individuals reach their parenthood dreams and make their fertility journey smoother. Mira’s most important breakthrough was inventing the market's only FDA-compliant at-home fertility monitor with quantitative technology. Since the beginning, they have been on a mission to develop data-driven hormonal health solutions to help women make confident health decisions during every stage of their lives—from the menstrual stage to menopause. Mira offers solutions to test, boost, and navigate fertility—starting from comprehensive hormone testing and supplements to fertility coaching and online courses. We are committed to helping our customers achieve the highest possible success rates and outcomes; that is why our focus is on personalized care, the use of the most cutting-edge technology, and science-backed data. About The Position We are looking for a B2B Marketing Specialist to help us grow and support our community of healthcare providers by managing lead generation, content strategy, and marketing initiatives that drive engagement and conversion. The ideal candidate is experienced in event marketing, content marketing, and digital campaign management. If you want to challenge yourself at a high-growth startup and make a difference in women’s health, join us! Details The role is a remote position, with a 40-hour workweek, flexible working hours, and occasional overlap with the US tea

• You will work with a dedicated, highly-engaged, international team of professionals who are passionate about helping couples and individuals start their families.
• We have a fast-paced and collaborative work environment where we encourage open communication, ownership, and independence.
• In addition to a competitive salary, we offer a performance-based bonus system based on OKR.
• We provide professional development opportunities - training courses, workshops, and seminars
• Plan and execute B2B marketing initiatives, including webinars, live events, and lead generation campaigns.
• Manage and optimize website content and email marketing to attract and convert healthcare providers.
• Work closely with the sales operations specialist to support sales enablement with tailored content, collateral, and collaboration on outreach strategies.
• Oversee clinical content creation and manage relationships with KOLs and provider influencers.
• Track and report on campaign performance, ensuring alignment with marketing and sales operations goals.
• Bachelor’s degree in Marketing, Communications, or a related field
• 2+ years of experience in B2B or digital marketing, preferably in collaboration with sales teams
• Hands-on experience with event and email marketing using tools like Lemlist and HubSpot
• Proficient in managing website CMS platforms and creating landing pages
• Strong copywriting skills and a creative, content-focused mindset
• Highly independent, organized, and able to manage multiple projects with a solution-oriented, forward-moving approach
• Experience in healthcare, healthtech, or femtech is a plus