Product Marketing Manager, TAP & GSI

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Product Marketing Manager, TAP & GSI in United States. This role offers the opportunity to lead product marketing initiatives with top technology alliance and global systems integrator partners. You will define partner positioning, craft compelling messaging, and develop repeatable co-sell plays that drive measurable pipeline growth. The position involves close collaboration with Alliances, Sales, Demand Generation, and Product teams to translate complex technical architectures into simple, actionable narratives. You will create partner-ready content, enable field teams, and track program performance to continuously optimize partner engagement. Operating in a remote-first, fast-paced environment, this role allows you to influence strategic GTM activities while building strong internal and external relationships. Success in this role directly impacts partner adoption, revenue growth, and the overall market presence of technical solutions. Accountabilities

• Develop and refine partner-facing positioning and messaging for TAP and GSI partners, ensuring alignment with technical solutions and business value.
• Translate complex IT and security architectures into concise, story-driven content, decks, and one-pagers for partners and field teams.
• Design and activate co-sell plays with Alliances and Sales teams to drive partner-led engagements and business growth.
• Collaborate with Demand Generation and Partner Marketing teams on campaigns, events, and content supporting the partner-driven buyer journey.
• Enable internal and partner-facing teams with playbooks, talk tracks, competitive insights, and success plans for field adoption.
• Track and report on key performance metrics, leveraging data to refine programs and improve partner outcomes.
• Maintain cross-functional alignment with Product, Alliances, Sales, and Marketing teams to ensure GTM efforts are effective and consistent.

Requirements

• 3–6 years of experience in B2B SaaS product marketing, partner marketing, or a closely related GTM role.
• Experience working with channel, alliance, or global systems integrator partners on joint positioning, launches, or co-sell motions.
• Familiarity with IT, observability, security, or related technical products and ecosystems.
• Ability to quickly understand complex technical concepts and communicate them in clear, visual, and story-driven formats.
• Proven track record of creating GTM assets and plays that are adopted and executed by sales and partner teams.
• Strong cross-functional collaboration skills to coordinate across Product, Sales, Alliances, and Marketing.
• Excellent written and verbal communication, capable of shifting between executive-level summaries and practical guidance for field teams.
• Comfortable working in a remote-first environment across multiple time zones; occasional work outside standard hours may be required.

Benefits

• Competitive base salary ($90,000–$125,000) with geographic adjustments based on location.
• Comprehensive health, dental, and vision insurance, plus short-term disability and life insurance.
• Paid holidays and flexible paid time off.
• 401(k) retirement plan with potential employer contributions.
• Equity and eligibility for discretionary company-wide bonus programs.
• Remote-first work environment with occasional flexibility for in-person collaboration.
• Access to professional development, learning opportunities, and team-building experiences.

Why Apply Through Jobgether? We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether? Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.