Marketing Web Strategy Manager (Remote from US)

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Marketing Web Strategy Manager in the United States. This role is responsible for defining and executing the web strategy for corporate and associated public-facing websites, driving growth, engagement, and customer acquisition through optimized user experiences. You will partner with cross-functional teams, including content, digital marketing, product marketing, and design, to ensure websites effectively support brand positioning and business objectives. The position requires a balance of strategic vision and hands-on execution, including SEO/GEO, conversion optimization, AI-powered enhancements, and internationalization efforts. You will leverage analytics, user research, and testing to inform decisions and continuously improve the digital experience. The role demands leadership in guiding both in-house and offshore teams while managing multiple projects in a fast-paced, global environment. Strong communication, technical understanding, and a passion for creating engaging, high-performing web experiences are essential. Accountabilities

• Drive the evolution of the web strategy to meet business growth, engagement, and enablement goals
• Optimize website performance and user experience through testing, analytics, and iterative improvements
• Lead SEO and GEO strategies to increase visibility, traffic, and inbound acquisition
• Partner with design and brand teams to ensure a cohesive visual experience across all digital touchpoints
• Implement AI-driven solutions to enhance website functionality, conversion, and operational efficiency
• Manage website content strategy, including creation, editing, proofreading, and publishing of high-quality content
• Oversee global web strategy, including internationalization and localization efforts
• Ensure compliance with legal requirements, including copyright, data protection, GDPR, and CCPA

Requirements

• 5–7+ years of hands-on experience managing and optimizing B2B websites
• Experience leading and developing in-house and offshore web development and design teams
• Deep understanding of web technologies, front-end and back-end development, and UI/UX best practices
• Expertise with WordPress, Google Analytics, MS Office, and project management tools; familiarity with Marketo and Salesforce preferred
• Knowledge of programming languages and web applications including HTML, CSS, JavaScript, APIs, REST, SOAP
• Experience with SEO and GEO strategies and tools
• Strong communication, content creation, and presentation skills
• Ability to manage multiple projects in a fast-paced, global environment with attention to detail
• Bachelor’s degree required; relevant technical or design background preferred

Benefits

• Competitive salary with variable compensation and equity opportunities
• Flexible hybrid work arrangements
• Comprehensive health, wellness, and retirement benefits
• Generous PTO, holidays, health days, and summer Fridays
• Professional development, mentorship programs, and access to learning resources
• Opportunities to contribute to global growth initiatives and AI-driven web enhancements
• Inclusive and diverse workplace culture with employee resource groups and volunteer programs

Why Apply Through Jobgether? We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether? Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.