Head of Marketing

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Head of Marketing based in United States. This role offers the opportunity to build and lead a modern marketing organization within a growing professional services environment. You will define and execute an integrated marketing strategy focused on brand growth, demand generation, and measurable business impact. Working closely with executive leadership and cross-functional teams, you will shape market positioning and support revenue growth initiatives. The position combines strategic leadership with hands-on execution, requiring a marketing leader who can scale processes while driving immediate results. You will modernize marketing capabilities through digital innovation, analytics, automation, and AI-powered approaches. This is a high-impact opportunity to influence brand evolution, strengthen customer engagement, and build a world-class marketing function. Accountabilities

• Develop and execute an integrated marketing strategy aligned with organizational growth objectives, business priorities, and market opportunities.
• Lead annual marketing planning, budgeting, forecasting, and performance measurement while establishing clear KPIs and reporting frameworks.
• Build, mentor, and develop a high-performing marketing team while identifying opportunities to expand capabilities and improve operational efficiency.
• Serve as a strategic marketing advisor to executive leadership and provide insights that support business growth and competitive positioning.
• Strengthen brand strategy, messaging, and market presence across service offerings and customer segments.
• Oversee corporate communications, thought leadership, public relations initiatives, and executive visibility programs.
• Develop compelling content strategies that showcase expertise, build trust, and differentiate offerings in the marketplace.
• Create and optimize demand generation programs across digital channels, including website, SEO, paid media, email marketing, webinars, social media, and marketing automation.
• Use analytics and performance data to improve campaign effectiveness, customer engagement, conversion rates, and marketing ROI.
• Partner with business development teams to support pipeline growth through sales enablement materials, case studies, presentations, proposals, and customer success stories.
• Develop account-based marketing strategies and support industry events, conferences, webinars, and client engagement initiatives.
• Create go-to-market strategies for new services, technology solutions, and business initiatives.
• Conduct market research, competitive analysis, and customer insights gathering to identify growth opportunities and strengthen positioning.
• Modernize marketing operations by leveraging AI, automation, and emerging technologies to improve scalability and effectiveness.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field; MBA preferred.
• 10+ years of progressive marketing experience, including leadership responsibility for teams, strategies, and business initiatives.
• Proven experience leading B2B marketing efforts within professional services, legal services, technology, SaaS, healthcare, financial services, or other consultative industries.
• Demonstrated success developing demand generation strategies that contribute to measurable revenue growth and business outcomes.
• Strong background in brand strategy, digital marketing, content marketing, communications, and integrated campaign execution.
• Experience managing marketing budgets, external agencies, vendors, and strategic partnerships.
• Strong understanding of marketing analytics, CRM platforms, marketing automation tools, and performance reporting.
• Exceptional written, verbal, and presentation skills with the ability to communicate effectively with executive stakeholders.
• Demonstrated ability to influence cross-functional teams and collaborate effectively with sales, operations, product, and recruiting functions.
• Hands-on leadership approach with the ability to balance strategic planning with operational execution.
• Experience supporting sales organizations, business development teams, or complex B2B customer journeys is preferred.
• Familiarity with platforms such as Salesforce, HubSpot, Google Analytics, SEM tools, and marketing automation technologies is preferred.
• Experience leading organizational growth, rebranding initiatives, digital transformation, or marketing modernization efforts is a plus.
• Experience marketing to legal organizations, corporate departments, insurance providers, or government entities is preferred.

Benefits

• Opportunity to lead and scale a high-impact marketing function during a period of growth and transformation.
• Strategic visibility and partnership with executive leadership to influence business direction.
• Ability to modernize marketing operations through AI, automation, analytics, and innovative digital strategies.
• Collaborative environment with cross-functional teams focused on delivering measurable customer value.
• Opportunity to build a strong marketing culture and develop a talented team.
• Competitive compensation package and professional growth opportunities.
• Meaningful role supporting organizations that rely on trusted professional services and expertise.

How Jobgether Works We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether? Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.