Performance Marketing Manager at Tooth Fairy Healthcare Ltd

This is a job that Jill, our AI Recruiter, is recruiting for on behalf of one of our customers. She will pick the best candidates from Jack's network. The next step is to speak to Jack. Job Title Performance Marketing Manager Salary Not Disclosed Company Description Multi-award-winning dental technology startup providing the world’s first on-demand digital dental benefit platform with millions in revenue. Job Description As Performance Marketing Manager, you will lead the B2B paid acquisition strategy to scale our dental technology platform. You will own the full funnel—from paid social and PPC to emerging AI-driven search—targeting HR leaders to drive high-quality leads. This is a senior, hands-on role focused on building a scalable revenue engine. Location Remote, UK Why this role is remarkable

• Join a multi-award-winning dental technology company that has already achieved millions in revenue and is disrupting the traditional employee benefits market.
• High-impact, senior-level ownership where you will build and scale the performance marketing function from the ground up with significant strategic influence.
• Direct contribution to a product that improves global oral health by connecting employees with on-demand dental care via innovative HR partnerships.

What You Will Do

• Develop and scale sophisticated paid social campaigns on LinkedIn and Meta, specifically targeting HR Directors and C-suite stakeholders at enterprise companies.
• Own and optimize the PPC strategy across Google Ads and high-intent search platforms, ensuring alignment between keyword strategies and landing page conversion.
• Pioneer acquisition strategies for emerging AI-driven and generative search environments to maintain a competitive edge in the evolving digital landscape.

The ideal candidate

• 5+ years of experience in B2B performance marketing with a proven track record of scaling paid social and search campaigns that drive revenue.
• Essential experience selling into HR, people leaders, or benefits teams, ideally within the health-tech or employee wellbeing sectors.
• Highly analytical professional with a deep understanding of long B2B sales cycles, multi-touch attribution models, and commercial ROI accountability.

Who are Jack & Jill? Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support. And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate. How does this work?

• Jack's an AI agent for job searching and career coaching. He works for you.
• Jill is the AI recruiter working for the company. She recruits from Jack's network.
• If it's a match and the company wants to meet you, they'll make the intro. In the meantime, if you'd like, Jack will send you excellent alternatives.

We never post fake jobs This isn't a trick. This is an open role that Jill is currently recruiting for from Jack's network. Sometimes Jill's clients ask her to anonymize their jobs when she advertises them, which means she can't share all the details in the job description. We appreciate this can make them look a bit suspect, but there isn't much we can do about it. Give Jack a spin! You could land this role. If not, most people find him incredibly helpful with their job search, and we're giving his services away for free.