Marketing Campaign Specialist - EMEA

We're looking for a roll-up-your-sleeves Marketing Campaign Specialist to join our fast-growing EMEA marketing team. Reporting directly to our Director of Marketing, you'll lead and deliver high-impact B2B campaigns across email, events, webinars, and digital channels to build awareness, generate leads, and grow pipeline. This isn't a strategy-only role — we're seeking a hands-on executor who's ready to draft, build, and launch.

If you're a confident communicator who thrives in a fast-moving environment, enjoys seeing ideas become campaigns, and can run marketing events and webinars from end to end — this role is made for you.

About HSI

HSI is a leading provider of Environmental, Health & Safety (EHS) software and training content — helping companies keep employees safe, skilled, and compliant. Our solutions literally save lives, and you'll play a key role in marketing the tools that make that possible.

With growing presence across the UK and Europe, this is your opportunity to leave a real mark — and to grow as we grow. You'll gain exposure to every part of the marketing funnel, run real campaigns with real impact, and develop under a supportive, mentorship-focused leader.

What You'll Do

• Campaign Management: Design, build, and execute email campaigns, nurture sequences, and lead generation initiatives using HubSpot

• Event Excellence: Manage webinars and trade shows from concept to completion - planning, logistics, promotion, execution, and follow-up
• Content Creation: Write compelling campaign copy, blogs, and content that translates our solutions into clear customer value
• Digital Marketing: Run LinkedIn ad campaigns and support PPC initiatives to drive quality leads
• Analytics & Reporting: Track campaign performance and translate data into actionable insights and results
• Cross-Team Collaboration: Work closely with sales and product teams to align marketing efforts with business objectives

Requirements

• 4-6 years of B2B marketing experience in a SaaS environment
• HubSpot proficiency is non-negotiable - you should be comfortable building campaigns, landing pages, and workflows
• Proven experience managing and promoting events and webinars end-to-end
• Comfortable writing content that turns technical features into meaningful customer outcomes
• Strong content writing abilities for emails, blogs, and campaign materials
• Proven ability to manage multi-channel campaigns that drive pipeline and deliver results
• Experience with LinkedIn advertising and digital marketing campaigns

• The Right Personality:

• Self-starter - Autonomous, resourceful, and proactive — you'll take ownership and make things happen
• Growth mindset - always looking to learn and improve
• Analytical mindset - able to read campaign data and translate it into performance insight
• Confident communicator who can present ideas and collaborate effectively
• Flexible and adaptable - comfortable in a fast-paced, evolving environment
• Results-driven with a "roll up your sleeves" mentality

• Bonus Points For:

• EHS industry exposure or interest in workplace safety
• Experience with industry bodies or third-party organizations
• PPC campaign management experience

Benefits

• Growth Opportunity: Potential to progress to head of marketing as our team expands
• Supportive Leadership: Report to EMEA Marketing Director, who offers structured guidance, regular 1:1s, and genuine mentorship
• Meaningful Work: Market solutions that genuinely improve workplace safety and save lives
• European Exposure: Opportunity to work on campaigns across the UK and Europe
• Remote Work Environment: Fully remote working arrangement
• Travel Required: Mainly UK-based, occasional European events)