Marketing Specialist (B2B Technology Services)

Marketing Specialist (B2B Technology Services)Location: UK Remote

Type: Full-time 

Reports to: Commercial Director 

Salary: £30,000

About Flat Rock Technology 

Flat Rock Technology is a global cloud services, software development and BPO/Outsourcing technology partner with over 18 years’ experience. We employ 400+ specialists across several global locations including the UK, Bulgaria, Costa Rica, Georgia and Sri Lanka. 

We support UK and US-based organisations with technology services including software development, data & analytics, IT support, customer success engineering, staff augmentation and AI-enabled solutions. 

We are now looking for a hands-on Marketing Specialist to elevate our marketing execution and directly support revenue growth. 

The Role 

We are looking for a highly capable, delivery-focused Marketing Specialist who: 

• enjoys execution 
• understands B2B technology services 
• can write clearly and confidently for UK & US audiences 
• knows how to turn campaigns into real pipeline 

You will work closely with the Commercial Director and sales teams and will be responsible for doing the work, not delegating it. 

Responsibilities:Digital & Campaign Marketing 

• Plan, build and execute B2B marketing campaigns that generate leads and pipeline 
• Own email marketing, landing pages, campaign messaging and CTAs 
• Create and deliver webinar and event campaigns (end-to-end) 
• Write and edit high-quality marketing content: 

- website copy 

- LinkedIn posts 

- thought leadership articles 

- sales enablement content 

• Actively optimise campaigns based on performance data 

Website & LinkedIn Ownership 

• Own day-to-day website content updates, service pages and lead capture optimisation 
• Improve messaging clarity across services (IT services, BPO, data, AI, staff augmentation) 
• Own LinkedIn as a commercial channel (not just posting, positioning and conversion) 
• Ensure consistent brand tone across all channels 

Sales Enablement & Revenue Support 

• Produce practical sales assets: 

- one-pagers 

- pitch decks 

- case studies 

- campaign support materials

• Actively support sales outreach with campaigns aligned to target sectors 
• Work closely with SDRs and sales to improve meeting quality and conversion 

CRM & Lead Management 

• Own marketing activity within the CRM 
• Ensure all MQLs are captured, tracked and nurtured correctly 
• Deliver email campaigns via the CRM 
• Track campaign-to-lead and lead-to-opportunity performance 

Partnership Marketing  

• Support partner marketing activity through: 

- co-branded campaigns 

- webinars 

- joint content 

• Help activate partner relationships commercially (logos, messaging, credibility) 

What Success Looks Like 

• Marketing not reactive, campaigns run consistently 
• Clear improvement in: 

- MQL → SQL conversion 

- meeting quality 

- campaign attribution 

• Website and LinkedIn become genuine lead channels 
• Sales teams have good, relevant marketing support 

What We’re Looking ForEssential 

• 5+ years’ experience in hands-on B2B marketing 
• Experience in IT services, IT consultancy, SaaS or BPO environments 
• Strong digital marketing capability (email, content, LinkedIn, campaigns) 
• Excellent written and verbal English (UK / US business standard) 
• Comfortable working directly with sales teams 
• Strong commercial awareness, understands how marketing supports revenue 
• Confident owning delivery without needing heavy direction 

Very Important 

• You enjoy doing the work 
• You are practical, organised and delivery-focused 
• You are UK-based and understand UK & US buyers 

Nice to Have 

• Experience marketing offshore / nearshore delivery models 
• Experience with CRM-driven marketing (HubSpot, Salesforce, Pipedrive etc.) 
• Experience supporting partnerships in B2B tech 

Why Join Flat Rock Technology 

• Real influence on commercial outcomes 
• Direct access to leadership and decision-makers 
• Opportunity to shape and deliver meaningful campaigns 
• No bureaucracy, no politics, no fluff 
• A business that genuinely values marketing when it drives results 

If that sounds just like you, apply now by sending your CV!

Privacy Statement:

By submitting your application, you agree that FRT will use your personal data for recruitment purposes only. All documents will be treated in the strictest confidentiality.

Only short-listed candidates will be invited for an interview.

We can’t wait to meet you!