Business Development Representative

Are you obsessed with starting smart conversations and opening doors with the right brands?

We’re looking for a driven, thoughtful Business Development Representative (BDR) to help fuel Evocative Media’s next phase of growth by generating high-quality new business opportunities.

This is not a high-volume sales role. It’s a performance-driven role for someone who cares deeply about relevance, qualification, and building a strong pipeline that converts.

The Opportunity

This is a newly-created, high-impact role at the front of Evocative Media’s growth engine.

As our BDR, you’ll be responsible for identifying, engaging, and qualifying prospective clients, and booking high-quality discovery conversations.

You’ll operate with a high level of autonomy and ownership, acting as the first point of contact between Evocative Media and potential new clients. With this role, you have the unique opportunity to be in rooms exclusively with some of the fastest growing and most established eCommerce and retail brands.

You’ll operate like a mini growth function within the agency:

• Researching and identifying target accounts
• Crafting personalised outbound messaging
• Initiating conversations with senior decision-makers
• Qualifying opportunities against clear criteria
• Booking discovery meetings that convert into real pipeline

This role is built for someone who enjoys outbound, understands how agencies sell, and wants to be rewarded for performance - not just activity.

Why This Role Is Genuinely Exciting

• You’ll help shape Evocative Media’s outbound and new business motion from the ground up
• You’ll leverage an existing and established, highly active network across the Australian and global eCommerce ecosystem
• You’ll work directly with the CEO and team leads, not hidden behind layers
• You’ll be rewarded for quality meetings that convert, not vanity metrics
• You’ll work across a mix of warm ecosystem opportunities and net-new outbound prospects
• You’ll gain deep exposure to agency growth, positioning, and commercial strategy
• You’ll have real autonomy, trust, and influence in a role that directly impacts revenue

If you’ve been in roles where outbound feels misaligned, under-supported, or overly transactional, this role is designed to be different.

Who This Role Is Perfect For

This role is ideal for someone who:

• Enjoys outbound and opening doors, but wants to do it properly
• Understands that great business development is about building genuine, long-term relationships, not just cold outreach
• Is commercially curious and understands how agencies create value
• Can confidently engage founders, CMOs, and senior marketers
• Is organised, disciplined, and detail-oriented (especially in CRM)
• Thrives in a performance-based environment with clear expectations
• Wants ownership, autonomy, and room to grow without micromanagement
• Enjoys being client-facing and representing a brand in market
• Is confident networking at events and building rapport in-person

Your Responsibilities:Prospecting & Outreach

• Identify and research target brands aligned with Evocative Media’s ideal client profile
• Execute thoughtful outbound outreach via email, LinkedIn, and relevant channels
• Leverage Evocative Media’s existing network, events, and partnerships to generate warm opportunities
• Personalise messaging based on brand context, industry, and marketing maturity

Qualification & Opportunity Creation

• Qualify prospects against agreed criteria including business size, marketing channels, budget alignment, and technology stack
• Ensure all qualification details are captured prior to booking meetings
• Book high-quality discovery meetings with Evocative’s CEO
• Balance speed with rigor - prioritising quality over volume

CRM & Process Discipline

• Maintain accurate, detailed records in HubSpot
• Ensure qualification standards are met before meeting handover
• Keep pipeline data clean to support reporting, forecasting, and commission accuracy

Collaboration & Feedback

• Work closely with leadership to refine targeting and messaging
• Share insights from prospect conversations to inform positioning and outbound strategy
• Contribute to the development of repeatable new business processes and playbooks

Your Experience

• Experience in business development, sales, or client-facing roles (agency or professional services experience preferred)
• Strong written and verbal communication skills
• Confidence engaging senior stakeholders
• High attention to detail and process discipline
• Familiarity with CRM tools (HubSpot experience is a plus)
• Comfortable working autonomously in a fast-paced agency environment

Here’s What Evocative Media Offers You

• Performance-based compensation with uncapped earning potential
• Laptop and desktop for home set-up
• Opportunities for training and skill development
• Full-time work-from-home flexibility
• Summer Fridays - half days during summer
• Birthday leave
• Annual company retreat
• A no-nonsense, supportive, high-performance culture

About Us

Evocative Media is a leading performance marketing agency delivering growth for Direct-to-Consumer (DTC) brands. Our team spans Paid Social, Paid Search, and Owned Media, working across platforms such as Meta, TikTok, Pinterest, Google and Klaviyo. We partner with brands like Lorna Jane, DISSH, Ksubi, Ringers Western, Culture Kings, Billini to drive multi-channel growth and performance.

You’ll be joining a highly reputable and specialised agency known for collaboration, sharp thinking, and commercial impact.

How to Apply and Our Hiring Process

Apply via LinkedIn with your CV and a short cover letter outlining your business development experience and why Evocative Media interests you.

Shortlisted candidates will be asked to:

1. Record a short introductory video
2. Attend an interview with senior leadership
3. Complete a short practical task focused on qualification and outreach thinking
4. Attend a second-round interview with the Founder and CEO

Successful candidates will receive a formal offer to join Evocative Media full-time 🎉