Head of Organic Content & Lead Gen

We are looking for a full-time Head of Organic Content & Lead Gen to join our fully remote team.About Us 🚀

We are a consulting business that helps digital marketing agency owners and founders scale their business while cutting their time in the operations of their business in half.

Mission for Head of Organic Content & Lead Gen🚀

Generate high-quality leads through organic content marketing across all of our founder's social media profiles and email.

Main Success-KPI ⭐️

• # of ICP content engagers
• # of new followers per month
• # of Lead Magnet Leads on social media per week
• Email List Engagement
• # of Email opt-ins per week
• Open Rate
• Click Through Rate
• # of inbound calls booked from email and social media

Responsibilities️ 📋

• Develop and execute on organic content strategy to generate leads & calls

Primary:

• LinkedIn, Instagram, Email List

Secondary

• YouTube, Podcast, Threads, X

• Use Copywriting skills and AI tools to write natural copy

• Laser targeted at our Ideal Customer across all platforms

• Mimicking and enhancing the founder's tone and voice.

• Ideate & build "mind blowing value" - lead magnets, with the help of coaching team

• Miro Boards, Tables, Processes, Checklists, Systems

• Promote them on LinkedIn and other channels

• Ensure they go viral, and we get a lot of email optins

• Repurpose existing content into new formats like videos, carousels, or emails

• Manage publishing cadence across all channels

• Ensure tracking and reporting of content performance and KPI

• Continuously refine and improve content based on performance data (engagement, opt-ins, CTRs)

• Revisions and Quality Control of all types of content

• Create and comment on other LinkedIn Posts of the Dream 100 list

• Ensure opt-in workflows are functioning across channels and tracked in CRM

• Manage the video editor, designer, or marketing assistant as needed for visual content

• Development of platforms, algorithm, best practice of influencers with same target audience

Competencies 📈High Standards: You thrive for excellence in everything you do.

Attention to detail: You don’t let important details slip through the cracks.

Proactivity: You actively search for the best practices, best tools, and better ways to create and improve our content strategy.

Persistence: You go the extra mile to get something done.

Massive Action: You move quickly and know that a lot of VOLUME is needed to make it in sales.

Follow-through on commitments: You live up to verbal and written agreements, regardless of personal cost.

You have good organizational skills and time management skills.

You take full ownership for your outcomes and approach every step of your work with a growth mindset.

Reliability (aka. have your shit together) - You track your numbers. Show up. Keep your word.

Calm under pressure: You maintain stable performance when under heavy pressure or stress.

AI tools proficiency to ideate, draft, and systematize content creation and posting.

🤝This will be for you if…

• You are an experienced content creator with a proven track record of building and scaling Organic Content & Lead Gen systems that consistently drive inbound leads. -> ideally for high ticket personal brands

• You understand the high-ticket B2B consulting & personal brand space

• Have minimum 40 hours of weekly availability -> Full Time

• Speak fluent English

• Are detail-oriented and driven

• Constantly want to learn and improve

You live in line with our Values:

1. High Standards 💎

2. Extreme Ownership 🔱

3. Massive Action ⚡️

4. Constant Improvement 📈

💪🏻 Why join us

Fully remote

Young, Driven, A-Player, International Team

Flexibility in work hours

Strong results and happy clients

Continuous skill and career development Budget

Paid vacation and paid sick leave

Team retreats

Many more benefits

To learn more about us: 

Our website: https://www.kilianmarkert.com

Linkedin: https://www.linkedin.com/in/kilianmarkert/

Just apply by filling out the short form on the next page so we can get to know you better!