Digital Marketing & Content Specialist

Builder Lead Converter Digital Marketing & Content Specialist About Us Builder Lead Converter is a fast-growing, innovative marketing agency dedicated to helping builders and contractors turn prospects into paying customers. We specialize in creating strategic marketing systems that drive results. As we continue to grow, we're looking for a talented Digital Marketing & Content Specialist who can craft compelling, optimized content that connects, converts, and performs. About The Role As our Digital Marketing & Content Specialist, you'll wear two critical hats: content creator and social media strategist. You will develop compelling, SEO-optimized digital content that convertswhile also managing and executing digital campaigns across platforms like social media, email, and paid ads. Your work will directly impact lead generation, brand engagement, and online visibility. Key Responsibilities

• Develop and execute digital marketing strategies to drive traffic, engagement, and lead generation.
• Write clear, compelling, and SEO-optimized content for websites, blogs, email campaigns, and landing pages.
• Create, plan, and manage social media content and calendars across key platforms.
• Design and write content for infographics, videos, and other multimedia marketing materials.
• Develop on-page SEO assets (meta titles, descriptions, keyword-integrated copy).
• Analyze campaign performance and report on KPIs to optimize future marketing efforts.
• Ensure brand consistency and messaging across all channels.
• Collaborate with the sales and marketing team to align strategies with client goals.
• Stay on top of industry trends, tools, and best practices in digital marketing, SEO, and content creation.

Requirements

• Proven experience in digital marketing, copywriting, or content marketing roles.
• Strong understanding of SEO, social media marketing, and content marketing.
• Excellent writing, editing, and storytelling skills with attention to grammar and tone.
• Proficiency in digital tools such as Google Analytics, WordPress, Yoast, Meta Business Suite, Canva, and email platforms.
• Ability to interpret data and make informed, strategic marketing decisions.
• Strong organizational and time-management skills; ability to meet deadlines independently in a remote setting.
• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field is preferred.

Bonus Skills

• Experience with video scriptwriting or content ideation for multimedia
• Knowledge of Adobe Creative Suite or other design tools

What We Offer

• Competitive monthly salary: $1,300- $1,600
• Fully remote position
• Monday to Friday schedule, 8 AM - 5 PM CDT
• Opportunities for growth and skill development
• A collaborative and supportive remote team culture
• The chance to make a direct impact on client growth and success

Ready to turn words into results? Join Builder Lead Converter and help shape the future of digital marketing in the homebuilding industry through powerful, high-performing copy.