Bring It On logo

CRM & Player Engagement Manager

Bring It On
Department:Product Marketing
Type:REMOTE
Region:EU
Location:Bulgaria
Experience:Mid-Senior level
Estimated Salary:€50,000 - €80,000
Skills:
CRMLIFECYCLE MARKETINGRETENTION MARKETINGPUSH NOTIFICATIONSEMAIL MARKETINGSMS MARKETINGIN-APP MESSAGINGA/B TESTINGSQL
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Job Description

Posted on: May 17, 2026

Bring It On creates games where players compete and earn money - a large portion of our players are earning with us. How many games do you know that can claim this?

At Bring It On, everyone has a seat at the table. We value autonomy, impact, and smart decision-making. You’ll have a huge impact on how we communicate with millions of players, shaping the way they engage with our games every single day.

You’ll own and optimize player communications across push notifications, email, SMS, in-app messaging, and live campaigns. Your work will directly influence retention, engagement, monetization, and player satisfaction.

Team members come with vast experience and will be among the most positive, professional, engaged, and fun people you’ve worked with. They will expect to find the same in you.

Are you ready to create awesomeness?

Responsibilities

  • Own player communication strategy across push notifications, email, SMS, and in-app messaging
  • Build and optimize automated player journeys, segmentation strategies, and lifecycle campaigns
  • Create, analyze and optimize campaigns that improve retention, reactivation, engagement, and monetization
  • Work closely with product, economy, BI, and marketing teams to align communications with game events, offers, and player behavior
  • Define targeting strategies based on player segments, behaviors, and lifecycle stages
  • Run A/B tests on messaging, timing, offers, and communication frequency
  • Stay on top of CRM, mobile gaming, and engagement trends to keep our communication fresh and effective

Requirements

  • 3+ years of experience in CRM, lifecycle marketing, retention marketing, or player communications - in iGaming, sweepstakes, or real money skill games
  • Experience managing large-scale outbound communications across push, email, SMS, or similar channels
  • Strong understanding of player/user psychology and engagement mechanics
  • Highly analytical and data-driven mindset, with an ability to analyze campaign performance independently
  • Excellent writing and communication skills
  • Strong attention to detail and organization
  • Passion for games and understanding of player motivation and behavior

Extra points

  • Experience with Braze, Leanplum, Iterable, OneSignal, Optimove, or similar platforms
  • SQL knowledge

Perks

  • An attractive salary that meets your expectations
  • Home office budget - craft a top-notch environment to create wonders from
  • Stock options - when the company succeeds, you become rich
  • No office - work from anywhere you want to!
  • No-fuss vacation days - take them when you want to

We are an equal-opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

If you feel the above describes you perfectly - Apply now!

Originally posted on LinkedIn

Apply now

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