
Senior CRO Strategist
Job Description
Posted on: June 4, 2025
About the role: We’re looking for a Senior CRO Strategist who is obsessed with conversions, user behavior, and revenue per visitor. You’ll be our go-to for running rigorous CRO and Landing Page experiments across our portfolio of 80+ e-commerce brands and building high-converting, no-code landing pages using tools like PageDeck or similar. You’ll own the full CRO lifecycle, from hypotheses to A/B testing, to implementation and insights. You’ll work closely with our performance marketers, creative strategists, and brand owners to extract every possible dollar from existing traffic. About us: BM Digital is a leading growth marketing agency built to help e-commerce brands scale profitably and predictably. We partner with high-growth DTC companies to drive customer acquisition through influencer marketing and conversion-optimized creative. With a team of 70+ growth operators, analysts, and creatives, we manage over 80,000 creator partnerships monthly and oversee $200M+ in annual media spend across Meta, TikTok and Google. Our campaigns are rooted in creative testing frameworks, full-funnel analytics, and a bias toward action. We’re not just an agency - we’re a growth partner. We foster a culture of ownership, curiosity, and creative rigor - where top performers can do their best work and see the direct impact of what they build. Responsibilities:
- Run and analyze CRO tests across dozens of DTC brands, focusing on metrics like CVR, AOV, bounce rate, and revenue per session
- Build landing pages using no-code tools (e.g. PageDeck) that convert like crazy
- Develop experiment roadmaps and testing hypotheses based on data and user behavior (heatmaps, GA4, Hotjar, etc)
- Audit existing landing pages and checkouts for friction points, design flaws, and UX gaps
- Collaborate with media buyers and creative strategists to match funnels with ad angles, hooks, and offers
- Document and share learnings across accounts to create a compounding impact on our entire portfolio
- Benchmark and reverse-engineer best-in-class e-commerce flows and bring innovation to every client funnel
Ideal candidate profile
- 3–5+ years of CRO experience in a high-growth eCommerce or performance marketing environment
- Fluent in no-code tools
- Deep understanding of user psychology, funnel mechanics, and mobile-first UX
- Strong analytical skills—comfortable reading and interpreting data from GA4, Shopify, Meta, and heatmap tools
- Exceptional communication and documentation skills
- A testing mindset: you love running experiments and figuring out what actually works
- Comfortable working across multiple accounts at once (we move fast)
Compensation: $25K—$75K USD total compensation annually, which includes base, performance bonus, and equity package Location: All of our team is working completely remotely. We’ll make sure your working experience is as comfortable as possible! Powered by JazzHR eNp30KLG3A
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