Associate Social & Community Manager

BlushCrunch Studio | Dandy’s World

Remote | Full-Time | US-Only

BlushCrunch Studio is the team behind Dandy's World, a character-driven survival game on Roblox played by 100M+ players. What started as an indie game project has grown into one of the fastest-growing fandoms in the world and continues to expand into new formats, powered by one of the most creative and devoted communities out there.

• $55,000-$65,000, depending on experience, plus a meaningful annual bonus based on Studio performance
• Full-time, remote, US hours
• Reports to our Senior Creative Producer

We are looking for someone to organize and execute against our Social and Community plans. You’ll report to our Senior Creative Producer on a core team of about 20 people.

Creator Program: Our leadership team will set the priorities and guidelines for a new Content Creator Program. You’ll help fine-tune and execute against those plans and own the day-to-day work on the Creator program, from inviting the first creators to keeping them updated on each release.

Social Media: You’ll work with our Senior Creative Producer to plan and coordinate what goes out each week across YouTube (1.8M), TikTok (1.9M), Discord (1M+), and X. Our team creates everything from game trailers & DevLogs to merch promos, animations, and music videos. You will keep the calendar updated, coordinate assets with our teams and external partners, and make sure each post goes live on time. When something needs a simple edit 10 minutes before launch, you will jump in and knock it out yourself.

You can expect a high-velocity creative environment at BlushCrunch Studio. We need someone who is comfortable and excited to move fast, can quickly grasp the IP & brand voice, work independently, and consistently execute at a world-class level.

Our Social Media Goals

1. Deepen fandom around our characters and the IP. We do this by keeping the IP relevant and in front of our fans, serving them with high-quality content full of heart that they enjoy, discuss, and are inspired by.
2. Promote key beats across the IP from the game to music to merch and more.
3. Grow an engaged audience by introducing new people to Dandy’s World while keeping our existing core fans excited to watch, comment, and share.

Responsibilities

• Work with leadership to establish guidelines and build a Content Creator Program around them. You will be responsible for coordinating and reviewing applications, conducting background checks, and onboarding Creators into the program.
• Make sure Content Creators know what’s coming, when they can share it, and where to find assets. Bring their feedback and ideas back to the team regularly.
• Own the social posting calendar. When a release date changes, proactively update the calendar and handle & inform all dependencies that rely on it.
• Coordinate social media content preparation from briefs, feedback, to approved assets, across internal teams and external vendors.
• Work with our Discord Moderation team on announcements, behind-the-scenes teasers, and finding fan creations to share. Escalate recurring community questions and ideas to the right people at the Studio.
• Give the team short, regular recaps of social and creator performance, pairing analytics with anecdotal feedback.

Must-Have Qualifications

• You have helped run a social account or online community and can show us work you personally handled.
• You have strong communication & writing skills and understand understand how fans use YouTube, TikTok, and Discord.
• You are extremely organized and can keep a calendar moving across multiple teams and external partners. If a scheduled post moves from Friday to Monday, you update the calendar, reschedule the posts, check the translated versions, and confirm all dependencies are handled proactively.
• You’re comfortable talking to creators, fans, and colleagues and possess strong judgment. You can handle unreleased content carefully, always follow up when an answer is promised, and know when to escalate an issue.
• You have at least basic video editing skills, including adapting footage into different formats for different platforms.

Nice to Have

• A personal connection to Dandy’s World or personal experience in a gaming, animation, anime, or other character-driven fandom.
• Familiarity with social scheduling tools and shared calendars in Notion, Trello, or Google Sheets.
• Experience analyzing YouTube and/or TikTok analytics to understand what works and what doesn’t.
• Experience supporting a content creator program.
• Experience turning irl event footage into social content.
• Experience coordinating social posts across multiple languages.