Senior Manager, Marketing Strategy and Programs

Who We Are:  At Bluehost, we’re not just building websites—we’re shaping the future of the web through content, commerce, and the power of AI. From intelligent automation to generative content and personalization at scale, we believe AI will define the next era of customer experience and business growth.   As a trusted leader in web hosting and WordPress, our mission is to help customers of all sizes build a digital presence that drives results. Backed by private equity and powered by innovation, we are building the go-to platform for creators, entrepreneurs, and businesses to thrive online.   With a global portfolio of brands and millions of users worldwide, we’re entering a bold new phase of transformation—driven by people, technology, and ambition.    The Role: We are seeking a seasoned Senior Manager, Marketing Strategy and Programs to develop cross-marketing strategy, integrated execution framework, and measurement of marketing programs to drive net-new growth and expansion. This role requires a blend of strategic vision, operational acumen, and collaborative mindset to translate marketing strategies into tangible programs across marketing teams, measure and report on outcomes. This role will liaison with stakeholders across the company to help drive success of marketing initiatives. Superior communication skills – verbal, written and slides – is very essential for this role to amplify the business impact of our marketing strategy and team. What you’ll do & how you’ll make your mark.

• Translate and articulate Marketing vision, strategy and initiatives into actionable plans, and develop framework to track and measure marketing and business outcomes in alignment with corporate objectives.
• Help drive and track orchestration of strategic projects, and programs across marketing teams with clear measurement of growth and impact metrics
• Drive cross-functional marketing initiatives by identifying, developing and deploying scalable processes and workflows that enable the marketing team to execute seamlessly, track and deliver on outcomes
• Actively and proactively support business communications by driving the development of high-impact storyboard and slides for key internal and external engagements, including external, customer and event briefings, marketing QBRs, all-hands meetings, and strategic presentations, ensuring consistent and compelling narrative.
• Partner with Marketing Analytics, Marketing Operations, Channel, and Web Experience teams to ensure that Customer and Prospect Analytics are translated into metrics (MRR and Growth), and User Experience across Web and Demand Gen Programs
• Manage budget planning, forecasting, and management for marketing initiatives, ensuring optimal allocation of resources across campaigns, programs and channels.
• Refine existing Marketing Dashboards as required with tools, scorecards and reports to track brand metrics, full-funnel pipeline, channel effectiveness, MRR, ROI, and efficiency and pro-actively detect gaps, and drive corrective actions

Who you are & what you’ll need to succeed.

• 3+ years in marketing or business operations, marketing strategy and planning, or strategy consulting
• Strategic thinker who can translate marketing objectives into structured programs and initiatives with an eye on frictionless execution
• Data-driven thinker who can ground initiatives in data, and track progress with the right set of metrics
• Excellent written, verbal and slide (powerpoint) communication skills with the ability to translate complex ideas into simple and visual stories.
• Ownership mentality and approach, ability to see you fog and ambiguity, handle multiple projects in a fast-moving environment
• Bachelor’s degree in marketing or business with strategy consulting experience, or MBA with industry (hi-tech or consumer) experience.

Why you’ll love us. 

• Work-life balance. Our work is thrilling and meaningful, but we know balance is key to living well.
• We celebrate one another’s differences.  We’re proud of our culture of diversity and inclusion. We foster a culture of belonging. Our company and customers benefit when employees bring their authentic selves to work. We have programs that bring us together on important issues and provide learning and development opportunities for all employees.  We have 20 + affinity groups where you can network and connect with employees globally.
• We care about you. We provide excellent Health Insurance options to fit you, HSA, Medical, Dental, Vision, Matching 401K, Life/AD&D/STD/LTD, Tuition Reimbursement, Pet Insurance, Generous vacation policy, and much more!
• Where can we take you? We’re fans of helping our employees learn different aspects of the business, be challenged with new tasks, be mentored, and grow their careers. Unfold new possibilities with Bluehost #OTOD!

 #Bluehost Employment with Newfold Digital is at-will and nothing in this Job Description should be interpreted or construed to alter the at-will employment relationship.This Job Description includes the essential job functions required to perform the job described above, as well as additional duties and responsibilities. This Job Description is not an exhaustive list of all functions that the employee performing this job may be required to perform. The Company reserves the right to revise the Job Description at any time, and to require the employee to perform functions in addition to those listed above.