Senior CRM & Email Marketing Manager

We’re working with a fast growing technology business to recruit a Senior CRM & Email Marketing Manager to join their digital marketing team. This is a fantastic opportunity to take ownership of CRM communications, lifecycle marketing, and automation across a complex multi brand environment.

This role will suit someone who enjoys combining creative campaign execution with technical CRM expertise, and who thrives in a collaborative, fast paced environment.

The Role

You’ll be responsible for shaping and delivering CRM and email communications across multiple customer touchpoints, helping to drive engagement, improve conversion, and optimise customer journeys.

Key responsibilities include:

Building and executing high performing email campaigns, newsletters, nurture journeys, and automated communications

Creating visually engaging and professional email content aligned to brand standards

Developing and optimising CRM automations, segmentation strategies, and customer journeys

Managing web forms, CRM integrations, and data capture processes

Overseeing email communications calendars across multiple brands and audiences

Analysing campaign performance and using insights to improve engagement, conversion, and deliverability

Working closely with data, creative, web, and marketing teams to coordinate communications activity

Supporting and mentoring a small team while helping shape CRM best practice

About You?

Proven experience within CRM, email marketing, or marketing automation roles

Strong hands on experience building customer journeys, workflows, and automated campaigns

Experience with platforms such as ClickDimensions, MS Dynamics, Salesforce, HubSpot, Dotdigital, Klaviyo, or similar

Strong understanding of segmentation, personalisation, deliverability, and optimisation

Confident creating polished email campaigns with a good eye for design and layout

Strong copywriting skills across email and short form campaign content

Comfortable working across multiple projects and managing competing priorities

Analytical mindset with experience reporting on campaign performance and improving results

Experience mentoring or managing team members would be beneficial

What’s on Offer?

Salary up to £55,000 with flexibility for exceptional candidates

Fully remote role with occasional meet ups

Opportunity to work across multiple brands and large scale customer journeys

High ownership role with genuine influence across CRM and customer communications

Collaborative and ambitious team environment with strong growth plans

Interested?

Please apply or get in touch with Dom for a confidential conversation.