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Head of Artificial Intelligence Customer Value & Adoption

Aptean
Department:Product Marketing
Type:REMOTE
Region:UK
Location:United Kingdom
Experience:Director
Estimated Salary:£90,000 - £130,000
Skills:
AIGENAIAUTOMATIONPREDICTIVE INSIGHTSB2B SAASENTERPRISE SOFTWAREPRODUCT MARKETINGGTM ADOPTIONSTORYTELLINGSALES ENABLEMENTCUSTOMER ENGAGEMENTSTAKEHOLDER MANAGEMENTINTERNATIONAL EXPERIENCE
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Job Description

Posted on: February 17, 2026

Role Summary

Aptean is seeking a high -impact AI Solution Adoption & Customer Enablement leader to accelerate the successful rollout of Aptean’s AI capabilities across the international region. This role will drive customer awareness, sales readiness, and adoption outcomes , ensuring our AI value proposition is clearly articulated, confidently positioned, and consistently demonstrated across the customer lifecycle.

Working closely with Sales Leadership, Product Management, Marketing, and Customer Success, this role will be responsible for enabling field teams with compelling messaging, assets, and customer -facing programs that convert curiosity into pipeline, and pipeline into adoption and expansion.

Key Responsibilities

  1. AI Go-To-Market Enablement (Sales Readiness)
  • Equip sales teams with clear, repeatable messaging for Aptean AI capabilities

(GenAI, assistants, automation, predictive insights)

  • Create and maintain enablement content: pitch decks, talk tracks, discovery guides, demo scripts, objection handling, competitive positioning
  • Run regular enablement sessions for Account Managers, pre -sales, and leadership
  1. Customer Awareness & Value Storytelling
  • Lead customer -facing awareness programs: webinars, roadshows, executive briefings, “AI in Action” sessions
  • Translate AI capabilities into industry -specific business outcomes and measurable value
  • Develop use -case libraries and customer success stories aligned to International priorities
  1. Adoption & Expansion Acceleration
  • Partner with Customer Success and Professional Services to drive AI adoption programs post -sale
  • Identify adoption blockers and coordinate internal actions to remove friction
  • Support renewal and expansion motions by showcasing AI value delivered
  1. Cross-Functional Execution & Feedback Loop
  • Act as the “voice of the customer” back into Product teams to influence roadmap priorities and packaging
  • Align with Marketing on campaigns that build awareness and generate demand
  • Partner with pre -sales/solution consulting to ensure AI demos reflect real customer value and use cases
  1. Executive Engagement & Internal Leadership
  • Support strategic opportunities with executive -ready materials and customer presentations
  • Provide regular reporting on adoption progress, market feedback, and field effectiveness
  • Be a visible AI champion across the International organisation

Success Measures (KPIs)

  • Increased AI -influenced Add-on pipeline and opportunity conversion rates
  • Increased AI -influenced X-Sell pipeline and opportunity conversion rates
  • Increased AI -influenced AIaaS pipeline and opportunity conversion rates
  • Increased SaaS conversion pipeline and opportunity conversion rates
  • Improved sales confidence and consistency in AI messaging (enablement completion + feedback scores)
  • Higher AI feature adoption across existing customer base
  • Increased AI -related upsell/cross -sell revenue contribution
  • Growth in customer awareness engagement (webinars, workshops, briefings attended)
  • Stronger customer proof points and references

Candidate Profile (What “Good” Looks Like)

  • Strong background in B2B SaaS / enterprise software enablement, product marketing, or GTM adoption
  • Comfortable presenting to customers, executives, and internal sales teams
  • Able to translate technical concepts into clear commercial outcomes
  • Experience building repeatable programs (not one-off activity)
  • Highly collaborative, energetic, and execution -focused

Key Skills & Experience

  • AI/automation familiarity (GenAI positioning, AI assistants, analytics, workflow automation)
  • Strong storytelling, enablement, and customer engagement skills
  • Sales process understanding (discovery → value case → demo → close → adoption)
  • Strong stakeholder management across Sales, Product, Marketing, CS
  • International / multi -region experience preferred

Reporting Line & Stakeholders

  • Reports to: VP Sales (International)
  • Key partners: Product, Marketing, Solution Consulting, Customer Success, Professional Services, RevOps

If you're passionate about sales, thrive in a fast-paced environment, and are excited about the opportunity to drive growth within the SaaS software sector, we want to hear from you! Apply now to join our team at Aptean.

Aptean is committed to fostering a corporate culture where diversity, equity, and inclusion are central.

"At Aptean, the diversity of our employees is our greatest strength. By embracing and understanding our differences, we maximize the success of our customers, our teams, and our company." – TVN Reddy

Originally posted on LinkedIn

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