Graphic Designer

Job Title: Graphic Designer 

Location: Fully Remote (UK/EU)

Commitment: Full time (operating in UK hours) 

Reports to: Co-Founder (Ali Qureshi) 

Salary Range: Salary is dependant on experienceCompany: Adcrate Ltd

About Adcrate:

Adcrate is a fast-growing, AI-driven performance marketing agency helping eCommerce and digital product brands scale through creative that converts and paid media that performs. We combine data, testing, and bold ideas to drive real growth for our clients.

We’re a fully remote team of strategists, video editors, and performance experts spread across the globe - agile, ambitious, and always experimenting. We move fast, stay curious, and genuinely care about doing great work.

The Role:

We’re hiring a Graphic Designer to produce high-performing static ads for our clients and eye-catching graphics for Alex Cooper’s personal content.

Your day-to-day will be split between two worlds:

1. Client Ads – designing scroll-stopping static creative for some of the fastest-growing DTC brands.
2. Content Graphics – creating YouTube thumbnails, infographics, and social visuals that amplify Alex’s content across X, LinkedIn, and other channels.

This is a hands-on creative role. You’ll take concepts, briefs, and ideas, then turn them into visuals that stand out, stop the scroll, and communicate a message instantly.

What You’ll Be Doing:

1. Static Ads for Clients

• Design performance-driven static ads for a variety of DTC brands.
• Adapt concepts across different formats, platforms, and aspect ratios.
• Work closely with strategists to bring winning hooks and offers to life visually.

2. Content Graphics for Alex’s Brand

• Create high-converting YouTube thumbnails that grab attention and drive clicks.
• Design infographics, diagrams, and charts for X/LinkedIn posts.
• Produce supporting visuals for newsletters, landing pages, and giveaways.

3. Brand Consistency & Quality

• Ensure all designs align with brand guidelines (both client and Adcrate).
• Maintain a high bar for visual quality and clarity.
• Stay up-to-date with visual trends in DTC advertising and content creation.

Skills You’ll NeedMust-Have

• Strong layout, typography, and visual hierarchy skills.
• Comfortable working in design tools like Figma, Photoshop, Illustrator, or similar.
• Ability to translate marketing ideas into visuals that get clicks and conversions.
• Understanding of platform-specific design needs (Meta, TikTok, YouTube, X/LinkedIn).

Nice-to-Have

• Proven experience designing static ads for paid social, ideally in the DTC space.
• Experience creating YouTube thumbnails that perform.
• Knowledge of direct response marketing principles.
• Comfortable working with AI-assisted design tools.

Team Interaction

• Slack: For all communication (gifs & memes are welcomed)
• Weekly Calls: We hold weekly check-ins with the creative teams as well as creative trainings twice every week. This is a chance to get the creative juices flowing and keep sharpening the knife. All calls are held between 2pm-6pm GMT on Mondays and Wednesdays.
• Yearly retreat: Every year we’ll all fly to somewhere cool, reflect on the year, celebrate progress and play games!
• More ideas: As a remote team, we’re always looking for new ways to bring everyone closer. For example, our monthly Games Days, Hobby Channels, Team Challenges and Team Lunches!