Head of Marketing

80Twenty is a boutique marketing recruitment agency that connects high-growth companies with exceptional candidates.About the Company

Our client is a fast-growing SaaS platform serving landlords and property managers, built to simplify and modernize the rental experience for both sides of the transaction. The company has been recognized as one of the fastest-growing private software companies in the U.S. and is backed by a strong roster of venture investors. As the business scales, it is investing in the leadership needed to build a marketing function that can match its growth trajectory.

About the Role

This is a newly created leadership role for someone who has scaled marketing operations inside a high-growth SaaS company and knows how to build the structure, team, and systems that growth demands. Reporting directly to the Founder and CEO, you will serve as the operational backbone of the marketing function, working alongside the executive leadership team and leading the existing marketing team. Your mandate is to evaluate the existing team, identify gaps, and build the org structure, hiring plan, and delivery systems needed to increase output and velocity. This role exists because the company has one marketing team today and needs an operator who can turn that team into a scalable, accountable function.

Key Responsibilities

• Own the marketing team's structure, evaluating current roles and reporting lines and rebuilding them to support growth
• Lead recruiting, hiring, and onboarding across direct hires, contractors, and agencies to close capability gaps
• Drive day-to-day execution across the marketing team, measuring output against clear goals for every role
• Build systems, rituals, and processes that increase velocity and accountability without adding bureaucracy
• Establish project management rhythms that keep the team focused on high-leverage, measurable work
• Champion AI-forward ways of working, both to increase team efficiency and to strengthen go-to-market performance
• Partner closely with the VP of Marketing, and with sales and product leadership, to align messaging, roadmap, and go-to-market execution
• Translate business KPIs, including subscriber growth, revenue, CAC, LTV, and conversion, into clear team priorities
• Communicate regularly with executive leadership on marketing structure, output, and progress
• Instill a build-measure-learn culture that supports fast, independent execution across the team

Qualifications

• Experience scaling marketing within a PLG SMB SaaS company through a comparable growth stage, from roughly $20M to $100M ARR
• Experience managing and restructuring an existing marketing team of 10 or more people, including redesigning reporting lines and right-sizing roles
• A track record of hiring, developing, and holding marketing talent accountable for measurable output
• Deep experience in marketing org design, including evaluating an inherited team's strengths and gaps and rebuilding structure without defaulting to headcount growth
• Hands-on experience managing delivery and execution for a high-velocity marketing team
• Strong cross-functional collaboration skills, with experience aligning marketing with sales, product, and executive leadership
• Comfort using AI tools to improve team efficiency is a plus
• Experience in go-to-market performance channels such as AEO or GEO is a plus

Compensation & Benefits

Base salary of $200,000 to $250,000, plus equity. Benefits include 100% company-paid health coverage with the option to upgrade, a 401(k) with company match, a company-provided laptop, and remote work flexibility.