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Yesterday Marketing Jobs Articles Digested

Top Marketing Jobs articles picked and summarized
How a Massive KitKat Heist Became a Viral Marketing Goldmine for Nestlé
Famous Campaigns•11 hours ago•
830
How a Massive KitKat Heist Became a Viral Marketing Goldmine for Nestlé
How did Nestlé turn a 413,000 KitKat heist into a viral marketing goldmine? This story shows how unexpected events can generate tens of millions in free publicity when brands respond with humor and perfect timing. #MarketingStrategy #BrandMarketing #ViralMarketing #KitKat #CrisisManagement #SocialMediaMarketing
Marketing Strategy
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