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Today Marketing Jobs Articles Digested

Top Marketing Jobs articles picked and summarized
Beyond Time Saved: The 3 AI Metrics That Actually Convince CFOs to Increase Budgets
Search Engine Journal2 hours ago
880
Beyond Time Saved: The 3 AI Metrics That Actually Convince CFOs to Increase Budgets
Are you measuring AI ROI wrong? Most companies track time saved, but CFOs care about quality lift, scope expansion, and capability unlock. Learn the 3 metrics that actually convince finance teams to increase AI budgets. #AI #MarketingStrategy #ROI #DigitalTransformation #CFO
Marketing Strategy
ai
roi
cfo
marketingstrategy
productivity