Product Marketing Manager

📣 We’re Hiring: Product Marketing Manager

📍 Location: Remote (Australia)

🕒 Employment Type: Full-Time

💼 Level: Mid-Level / Senior

We’re seeking a strategic, creative, and data-driven Product Marketing Manager to join our fully remote team in Australia. In this role, you will shape product positioning, drive go-to-market strategies, and translate customer insights into impactful marketing initiatives that accelerate product adoption and revenue growth.

🎯 Key Responsibilities

• Own product positioning, messaging, and value propositions across target segments
• Develop and execute go-to-market (GTM) strategies for product launches and feature releases
• Conduct market, customer, and competitive research to inform product decisions
• Collaborate closely with product, sales, and marketing teams to align strategies
• Create compelling marketing materials (web content, pitch decks, case studies, landing pages)
• Support sales enablement with playbooks, battle cards, and product training
• Analyze product performance, customer feedback, and campaign outcomes to refine messaging
• Identify new opportunities for adoption, cross-sell, and customer retention
• Contribute to roadmap discussions from a customer and market perspective

✅ Requirements

• 3–5 years of experience in product marketing, growth marketing, or related roles
• Strong understanding of B2B or B2C product lifecycle and GTM processes
• Excellent storytelling, communication, and copywriting skills
• Ability to translate complex technical concepts into clear, customer-friendly messaging
• Experience with market research, customer segmentation, and competitive analysis
• Highly collaborative, cross-functional communicator
• Comfortable working independently in a remote-first environment
• Based in Australia with full working rights

Nice to Have

• Experience in SaaS, technology, or digital product environments
• Background in sales enablement or growth operations
• Familiarity with analytics tools (Google Analytics, Mixpanel, HubSpot, etc.)
• Ability to build and interpret dashboards and performance metrics

🌟 What We Offer

• 100% remote role within Australia
• A high-impact role influencing product direction and market strategy
• Collaborative, supportive, and fast-moving work environment
• Professional growth opportunities across marketing, product, and strategy
• Competitive salary and benefits package