Product Marketing Manager Intern

About The Company SproutsAI is an early-stage startup building a structured, AI-native hiring platform that reimagines how both recruiters and candidates engage in the hiring process. Our recruiter agents fully automate the end-to-end recruitment lifecycle—from job intake and candidate sourcing to outreach, screening, interview scheduling, and offer management—freeing up teams to focus on strategic decisions. On the candidate side, we offer an interactive platform where users can practice interviews, receive AI-driven feedback, and create rich, shareable profiles to showcase their strengths. SproutsAI develops intelligent autonomous agents and provides a platform for their creation and adoption, designed to drive the future of enterprise. SproutsAI operates within the Artificial Intelligence, Machine Learning, and Software as a Service (SaaS) industries. About The Role We are seeking a highly motivated and creative Product Marketing Manager Intern to join our team as a full-time intern this summer. You will play a pivotal role in shaping how our AI-driven hiring platform is perceived and adopted in the market, right from its earliest stages. This is an exceptional opportunity to gain hands-on experience in a fast-paced startup environment, working directly with experienced product and marketing leaders and making a significant impact on our go-to-market strategy. Responsibilities

• Develop and execute go-to-market strategies for key features and product launches within our AI-driven hiring platform.
• Collaborate closely with product, engineering, design, and sales teams to ensure successful product launches and market adoption.
• Conduct market research, including competitive analysis and customer segmentation, to identify target audiences, understand market needs, and refine product positioning.
• Craft compelling product positioning, value propositions, and messaging that resonate with target personas (recruiters and candidates).
• Create and manage marketing collateral, including website content, blog posts, case studies, sales presentations, and product datasheets.
• Analyze marketing campaign performance and market data to inform strategic decisions and continuously enhance product marketing efforts.
• Support sales enablement activities by developing training materials and tools for the sales team.
• Gather and synthesize customer feedback and market insights to inform product development and marketing strategies.

Qualifications

• Currently pursuing an MBA or a graduate, undergraduate degree in Marketing, Business, Communications, or a related field.
• Exceptional written and verbal communication skills, with a knack for storytelling and crafting clear, persuasive content.
• Strong analytical and problem-solving skills, with the ability to translate complex technical concepts into customer-centric benefits.
• Demonstrated entrepreneurial mindset with a bias for action, creativity, and the ability to thrive in ambiguous situations.
• Experience or a deep interest in AI, HR tech, SaaS, or early-stage startups is highly desirable.
• Familiarity with digital marketing concepts and tools is a plus.

Benefits

• High-impact projects with significant ownership in bringing AI-native products to market.
• Hands-on mentorship from experienced product and marketing leaders.
• A front-row seat to building and marketing AI-native products in a dynamic startup environment.
• Opportunity to contribute to a company revolutionizing the hiring process.

Company Culture SproutsAI fosters a fast-paced, innovative environment that values both collaborative teamwork and individual contributions. We have a flat management structure that promotes open communication and a strong emphasis on professional development through training and mentorship. We are committed to work-life balance, offering flexible working hours and arrangements, including remote options where applicable. We are also deeply committed to ethical AI practices and empower our employees with significant autonomy. Detailed Roles And Responsibilities (Product Marketing Focus)

• Assist in developing and refining product messaging and positioning that clearly articulates the value proposition of SproutsAI`s platform.
• Conduct thorough market research and competitive analysis to identify market trends, customer needs, and opportunities for differentiation.
• Collaborate with product management, sales, and marketing teams to develop and execute integrated go-to-market plans for new products and features.
• Assist in creating compelling marketing and sales enablement materials, including presentations, datasheets, website copy, blog posts, and case studies.
• Participate in defining target audiences and developing buyer personas.
• Support the planning and execution of product launch activities, ensuring internal and external readiness.
• Monitor and analyze the performance of marketing campaigns and product adoption metrics, providing insights for optimization.
• Stay up-to-date with industry trends, emerging technologies, and best practices in product marketing, AI, and HR tech.
• Contribute market insights and customer voice to inform the product roadmap and feature development.
• Assist in gathering customer testimonials and success stories.
• Translate technical product details into benefits-driven messaging for diverse audiences.
• Work closely with sales teams to understand their needs and equip them with the right tools and information to effectively sell the product.
• Analyze market feedback and competitive intelligence to refine marketing strategies and identify new opportunities.

Experience And Education

• Currently pursuing a Bachelor`s or Master`s degree in Marketing, Business Administration, Communications, or a related field.
• An MBA or graduate degree with a focus on marketing or technology is a plus.
• Prior internship experience in marketing, product marketing, or a related role is advantageous but not strictly required for motivated candidates.