
Digital Marketing Specialist
Job Description
Posted on: May 9, 2025
Digital Marketing Specialist - Paid Media (Remote, Full Time)Make Your Ads Matter
Ready to put your Google & Meta Ads skills to work for a mission that changes lives?
Simcoach Games creates engaging, evidence-based games that build life and vocational skills for individuals with intellectual and developmental disabilities (IDD). Our sister company, StepOne Neurodiversity Services, delivers ABA therapy and allied services that help those same individuals thrive.
We’re looking for a hands-on digital marketer to run paid campaigns that connect parents, clinicians, and educators with resources that truly make a difference.
What You’ll Do
- Plan, launch, and optimize paid campaigns on Google Ads, Facebook / Instagram, and other performance channels.
- Tailor audience targeting for ABA, speech & occupational therapy providers, educators, and for families seeking IDD support.
- Craft compelling ad copy, coordinate creatives, and continually A/B test for better results.
- Track performance with Google Analytics & Meta reporting; turn insights into action.
Why You’ll Love It
- Mission with Impact – Your work helps families and clinicians discover tools that change real-world outcomes.
- Remote Flexibility – Work from anywhere in the U.S. with a supportive, collaborative team.
- Growth & Autonomy – Own the paid media function across two fast-growing, innovation-driven brands.
- Creative Freedom – Test new ideas, channels, and formats; we value experimentation.
- Competitive Pay & Benefits – Salary commensurate with experience, plus health, 401(k), generous PTO, and professional-development budget.
What We’re Looking For
- 2+ years hands-on experience creating and managing Google & Facebook ad campaigns.
- Comfortable building campaigns from scratch: keywords, audiences, pixels, conversion tracking.
- Data-driven mindset; you speak CTR, CPA, and ROAS fluently.
- Bonus points Familiarity with HIPAA-compliant workflows or healthcare advertising guidelines. Google Ads or Meta Blueprint certifications.
Ready to Join Us?
Apply on LinkedIn or send your résumé, and an example of a campaign you’re proud of to jobs@simcoachgames.com.
Apply now
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