About Our Client:
The organization operates in the pet products industry, focusing on direct-to-consumer stainless steel cat water fountains, filters, and accessories. It addresses the challenge of providing premium and innovative pet hydration solutions through its brands, which have achieved significant growth, surpassing $50 million in annual revenue and expanding into new pet product categories. The company functions as a fully remote, lean, and experienced team that prioritizes fast decision-making and impactful contributions.
About the Opportunity:
The ORGANIC SOCIAL MEDIA MANAGER role is responsible for leading the end-to-end organic social media strategy across multiple social platforms for two pet product brands. This position drives audience growth and engagement by creating, publishing, and optimizing daily content that builds an active community. The role directly influences brand awareness and customer engagement through data-driven content decisions and trend responsiveness.
Responsibilities:
- Own the organic content strategy and calendar for multiple brands across all social channels.
- Plan and publish daily content tailored to each brand and platform.
- Develop hooks, captions, short-form videos, and graphics independently.
- Identify and act on social media trends to publish timely content.
- Convert creator and user-generated content into high-performing organic posts.
- Manage community interactions including comments, direct messages, and group activity.
- Analyze performance data weekly and adjust content strategy accordingly.
Requirements:
- At least 2 years of hands-on experience managing organic social media for DTC or consumer brands.
- Demonstrable success in growing social media accounts and driving engagement.
- Ability to manage multiple brands and tailor content to diverse platforms.
- Proficiency in graphic design tools such as Canva or Figma.
- Strong skills in writing engaging hooks and captions.
- Competence in shooting and editing short-form video content.
- Daily engagement with TikTok and Instagram to spot emerging trends.
- Data-driven mindset with ability to interpret social metrics.
- Native-level written English.
- Willingness to work overlapping hours with US and Canadian time zones and occasional overtime.
- Cultural fit aligned with values emphasizing continuous improvement, speed, smart work, and overdelivery.
Pay Range and Compensation Package:
- The pay range and compensation package for this role will be determined based on the candidate's experience, skills, and other relevant factors.
Equal Opportunity Statement: Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin.
Note:
RemoteHunter is a recruitment partner of this role. Please note that all employment decisions, including candidate assessment, interviews, hiring, compensation, and employment terms, are made exclusively by the hiring employer.