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Director of Marketing

Medium
Department:Content Marketing
Type:REMOTE
Region:USA
Location:United States
Experience:Director
Salary:$160,000 - $210,000
Skills:
MARKETING STRATEGYBRAND AND PERFORMANCE MARKETINGSOCIAL MEDIAUSER-GENERATED CONTENTSUBSCRIPTION-BASED PLATFORMSANALYTICALSYSTEMS-ORIENTEDLEADERSHIP
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Job Description

Posted on: June 28, 2025

Medium is building the best place for reading and writing on the internet—a place where today’s smartest writers, thinkers, experts, and storytellers can share big, interesting ideas; a place where ideas are judged on the value they provide to readers, not the fleeting attention they can attract for advertisers.

Our approach is different, and our marketing needs to be, too. Medium has powerful, under-leveraged assets—starting with tens of millions of email relationships with readers. We have the kind of first-party access most platforms dream of: a vibrant ecosystem of hundreds of thousands of writers and editors and early visibility into what’s trending across the platform. The right marketer will know how to turn those signals, voices, and channels into momentum—this win-win approach to marketing helps amplify Medium by amplifying the best of our community.

Role overview

As Director of Marketing, you’ll build and lead Medium’s marketing team. You see marketing as both a system and a craft, and understand both the technical and creative sides of effective marketing. We want someone who sees the big opportunities at Medium and the big developments in the industry—in particular, the growth of AI tools and the new approaches they unlock—and wants to take advantage of them.

Medium is not chasing scale for scale’s sake. We're building a home for meaningful content, and we’re doing it thoughtfully. As Director of Marketing, you’ll play a critical role in shaping how we grow. You won’t be handed a plug-and-play roadmap. Instead, you’ll help write it—this isn’t a role for someone looking to execute tried-and-true B2B or B2C playbooks. Medium demands its own approach—one rooted in storytelling, authenticity, and deep understanding of what motivates writers. If you’re the kind of marketer who gets excited about articulating the “why” behind a platform, building systems that scale, and developing messaging that resonates with thinkers and creatives, you’ll thrive here.

Key Responsibilities

  • Develop Medium’s holistic marketing strategy. You'll build the blueprint—not just campaigns, but the systems, frameworks, and team to bring it all to life.
  • Own audience growth for writers. Design programs, partnerships, and campaigns that bring high-quality contributors to Medium and help them succeed.
  • Build and lead a nimble, creative team. Manage and evolve a small but mighty marketing org, including product marketing, brand, email, and external contributors.
  • Turn users into advocates. Develop processes that leverage Medium’s existing content and contributors as organic, scalable marketing assets.
  • Establish measurement and attribution frameworks. Build the systems to understand what’s working—and what’s worth doing more of.
  • Attend Medium’s twice-yearly, in-person offsites (hosted in locations around the U.S.).

Skills, Knowledge and Expertise

  • 7+ years of marketing experience, including 3+ years in a leadership role.
  • A builder at heart—you’ve grown a marketing function from early stages or zero.
  • Strong across both brand and performance: you understand the value of resonance and results.
  • Deeply strategic, but not above rolling up your sleeves to write copy, run experiments, or launch a campaign.
  • Experienced in social media, user-generated, or subscription-based platforms.
  • Analytical and systems-oriented: You’re comfortable owning attribution models, dashboards, and KPIs.
  • Values-driven: you believe that marketing can be thoughtful and ethical—and still drive business growth.
  • Experienced in leveraging user-generated content as authentic marketing.

Benefits

In addition to the new skills you'll pick up, here's what else you'll enjoy by working at Medium:

  • Working with a fully distributed team: We’re fully remote and have teammates across the U.S. & France.
  • Healthcare benefits covered at 100% for employees and 70% for dependents.
  • Generous parental leave policy & child education stipend.
  • Mental health support through Talkspace.
  • Financial wellness support through Northstar.
  • Stipends for wellness, co-working, professional development, wifi and a one-time home office bonus.
  • Unlimited PTO and standard company holidays.
  • A discounted Medium membership.

About Medium

Medium is a home for human stories and ideas. We believe that what you read and write matters. Words can divide or empower us, inspire or discourage us. In a world where the most sensational and surface-level stories often win, we’re building a system that rewards depth, nuance, and time well spent. A space for thoughtful conversation more than drive-by takes, and substance over packaging. Ultimately, our goal is to deepen our collective understanding of the world through the power of writing.

At Medium, we foster an inclusive, supportive, fun, and challenging team environment. We value having a team that is made up of a diverse set of backgrounds and respect the healthy expression of diverse opinions. We embrace experimentation and the examination of all kinds of ideas through reasoning and testing. Come join us as we continue to change the world of digital media.

Medium is an equal opportunity employer.

Read about our story here.

Salary Range

$160,000 - $210,000 USD

Originally posted on LinkedIn

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