Director of GTM Enablement

About The CompanyWhy We Built Lyric: Supply chains are more critical and complex than ever. Every day, large enterprises navigate trillions of possible decisions that could impact the bottom line. Powerful algorithms and AI can address these problems, yet most organizations struggle to leverage supply chain AI at scale. The current SCM technologies are either rigid, limited-scope point solutions or custom solutions built in-house, which demand immense expertise and investment. That is…until now. Enter Lyric: Lyric is an enterprise AI platform built specifically for supply chains, offering the best of both worlds:

• Out-of-the-box AI solutions for optimizing networks, allocating inventory, scheduling routes, planning fulfillment capacity, promising orders, propagating demand, building predictions, analyzing scenarios, and more, plus
• A platform-first approach that empowers both business and technical users with end-to-end product composability, leveraging no-code tools, their own code, or even forking our code to build and refine supply chain decision intelligence

With Lyric, enterprises no longer have to choose between flexibility and speed, they get both. The Mission: We’re building a new era in supply chain with the team best equipped to lead it. With over 20 years at the intersection of supply chain and algorithms, we developed a deep conviction that global supply chains needed something like Lyric. Since our inception in December 2021, that conviction has been validated time and time again. Today, a growing number of Fortune 500 companies, including Smurfit WestRock, Estée Lauder, Coca-Cola, Nike, and more, are innovating on their own terms with Lyric. We can’t wait to see what our customers, both current and future, are empowered to build with us next. Come build with us! About The Role As Director of GTM Enablement at Lyric, you will play a critical role in shaping how our go-to-market teams sell, learn, and grow. Reporting directly to the Head of Revenue, you’ll build and scale a world-class enablement function that empowers Sales, Customer Success, and Marketing to execute with consistency and excellence. You will define the enablement strategy including designing onboarding programs, sales playbooks, and continuous learning initiatives that directly improve productivity, win rates, and customer outcomes. The ideal candidate combines strategic vision with a builder’s mindset, capable of aligning cross-functional teams around one GTM motion while rolling up their sleeves to execute. This is a foundational role for Lyric’s next stage of growth and an opportunity to build the systems, content, and culture that enable every customer-facing team member to perform at their best. What You’ll Do

• Develop and Execute Enablement Strategy: Design and operationalize a GTM enablement framework that aligns Sales, CS, and Marketing to Lyric’s revenue goals. Build High-Impact Programs: Create onboarding, continuous learning, and skill-development programs to drive faster ramp, stronger performance, and consistent deal execution
• Operationalize the Playbook: Partner with GTM leaders to document, refine, and embed Lyric’s sales playbook, methodology, and value messaging across the field
• Equip the Field: Develop and manage enablement content, tools, and systems (CRM, LMS, playbooks, demo scripts, competitive assets) to drive seller readiness
• Measure and Drive Sales Performance: Define enablement KPIs, track adoption and ROI, and continuously optimize programs for impact on pipeline, win rates, and retention
• Align Cross-Functionally: Partner with Product Marketing, RevOps, and GTM leadership to ensure seamless execution across product launches, demand generation, and field training
• Coach and Communicate: Act as a trusted advisor to sales leadership—driving consistency in coaching, deal reviews, and pipeline discipline

Who You Are

• Experienced Enablement Leader: 8–12+ years of experience in GTM enablement, revenue operations, or sales leadership within high-growth B2B SaaS or enterprise software companies
• Strategic & Hands-On: Comfortable defining vision and strategy while also building programs, content, and tools yourself
• Cross-Functional Partner: Skilled at collaborating with Sales, CS, Marketing, and Product teams to align GTM execution and drive performance
• Program Builder: Proven ability to design and scale enablement programs that improve ramp time, increase win rates, and drive adoption of methodologies
• Data-Driven: Adept at using metrics and analytics to assess enablement impact and refine strategy
• Elite Communicator: Clear, engaging communicator who can simplify complex ideas and energize diverse teams
• Curious & Growth-Oriented: Lifelong learner who stays ahead of modern enablement tools, methodologies, and GTM trends
• Builder Mentality: Thrives in ambiguity, with a bias for action and a passion for creating systems that scale

If you are a talented and experienced enablement leader who wants to grow and build a team and are looking to join a fast-growing startup, we encourage you to apply! Compensation: The base cash compensation range for this position is $170,000 - $190,000. Base cash will be determined based on years of experience, with an additional variable compensation that is earned based on individual & business performance. You will also have the opportunity to receive equity in Lyric. Compensation Range: $170K - $190K