Brand & Marketing Manager

POSITION SUMMARY

The Marketing & Brand Manager is responsible for leading the marketing function at INTUS Windows, driving brand growth, demand generation, digital strategy, and market engagement. This role owns the execution of marketing programs that expand awareness, generate qualified leads, elevate the customer experience, and reinforce INTUS as a leader in high-performance building solutions. The Marketing & Brand Manager will plan, manage, and optimize all marketing campaigns, content initiatives, events, website and SEO performance, digital funnel conversion, and brand storytelling. This leader will partner cross-functionally with Sales, Revenue Operations, and Product teams to ensure marketing strategies support revenue goals and reinforce INTUS’ mission and core values. The ideal candidate is data-driven, creative, detail-oriented, and passionate about using technology and storytelling to educate the market and strengthen brand engagement.

ABOUT INTUS WINDOWS

We are INTUS Windows; we create high-performing windows and doors that conserve energy, increase thermal performance, reduce noise, and we are growing by the day. Our mission is to passionately serve clients and deliver high-performance building solutions through technology and Artificial Intelligence. Boasting 30% year over-year growth for the past five years, we’re transforming how we manage data in the age of AI and our company’s treasury in the age of digital assets. We are disrupting a $115 billion TAM market that is super inefficient and still operates in 20thcentury mode. 

We are Committed and Results-Oriented in our pursuit to see every team member reach their personal, professional, and financial goals through the work we do together. Our core values are the backbone of our business and guide our hiring process: we are Inspirational, Client Obsessed, Aligned, Transparent and Accountable.

PERFORMANCE OBJECTIVES

• Develop and execute comprehensive marketing plans that support revenue targets, brand expansion, and market engagement in alignment with Revenue Operations and company goals.

• Lead all digital marketing initiatives including paid advertising, SEO/SEM, social media, email campaigns, website optimization, and digital funnel performance.

• Manage and optimize the company website, user experience, content strategy, and conversion rate performance across all digital channels.

• Oversee demand generation strategy, building programs that increase qualified leads, improve funnel conversion, and support Sales team objectives.

• Own the INTUS brand identity, ensuring consistent messaging, visual alignment, and brand integrity across digital, print, events, and communications.

• Develop and execute the company’s brand storytelling initiatives, including sustainability narratives such as One Window One Tree.

• Lead content strategy and production, including blogs, whitepapers, case studies, sales enablement assets, videos, webinars, and promotional materials.

• Plan and execute all marketing campaigns, product launches, email sequences, and promotional initiatives to support revenue growth and client engagement.

• Manage industry events, trade shows, webinars, and educational programs to increase brand visibility and market influence.

• Collaborate with Sales to align marketing activities with target audiences, campaign timing, territory focus, and account needs.

• Partner with Revenue Operations to ensure CRM, analytics dashboards, attribution models, and performance reporting accurately reflect marketing impact.

• Monitor, measure, and report on campaign performance, lead quality, ROI, and conversion trends to continuously improve marketing effectiveness.

• Conduct market research to identify customer trends, competitive insights, emerging opportunities, and content needs that influence marketing strategy.

• Strengthen relationships with developers, architects, general contractors, and strategic partners through high-level brand engagement and educational outreach.

• Manage relationships with external creative, digital, or production partners to ensure quality execution of campaigns and initiatives.

• Support the Revenue Operations in long-term marketing strategy, budgeting, investment decisions, and future team scaling.

KEY COMPETENCIES 

• Marketing Strategy & Execution: Proven ability to design and execute multichannel marketing campaigns.

• Digital Expertise: Strong understanding of SEO/SEM, paid media, CRM/automation tools, analytics, and digital funnels.

• Brand Leadership: Ability to manage messaging, creative standards, brand consistency, and storytelling.

• Content Development: Skilled at creating or directing the creation of high quality content across formats.

• Data-Driven Decision Making: Comfortable interpreting performance metrics and adjusting strategy accordingly.

• Collaboration & Communication: Strong communicator able to coordinate across Sales, RevOps, and Product teams.

• Innovation: Familiarity with emerging digital tools, AI-driven marketing solutions, and modern marketing frameworks.

• Values Alignment: Embodies INTUS values — Inspirational, Client Obsessed, Aligned, Transparent, and Accountable.

EDUCATION AND EXPERIENCE 

• Bachelor’s degree in Marketing, Communications, Business, or related field (required).

• 5–10 years of professional experience in marketing, brand management, demand generation, or digital strategy.

• Experience in B2B, construction, manufacturing, building products, sustainability, or technology-driven industries preferred.

• Demonstrated success managing multi-channel marketing programs and brand initiatives.

• Experience with CRM tools, marketing automation systems, SEO platforms, and analytics dashboards.

PHYSICAL REQUIREMENTS 

• Primarily remote work environment with periodic travel to company offices, client meetings, or industry events.

• Extended periods of sitting and computer work using ergonomic equipment.

• Ability to work extended hours during key business cycles (e.g., launches, events, or strategic planning).

• Reasonable accommodations will be provided for individuals with disabilities to perform essential duties.

BENEFITS

● Health, Dental & Vision Insurance.

● Paid Holidays

● PTO Program

● 401K and 401K match

● HSA and HSA match

● Short-Term, Long-Term Disability & Life Insurance (100% company-paid)

● Professional Training & Development Opportunities

● Future potential for equity opportunities and performance-based incentives.

EQUAL OPPORTUNITY EMPLOYER

INTUS Windows is an Equal Opportunity Employer. We are committed to creating an inclusive environment for all employees and applicants. We do not discriminate on the basis of race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other legally protected status. We encourage individuals of all backgrounds to apply.

If this position caught your eye, send us your resume! For best consideration, include the job title and source where you found this position in the subject line of your email to hr@intuswindows.com. Already an INTUS Windows candidate? Please connect directly with your recruiter to discuss this opportunity.