Marketing Specialist

Join our dynamic team as a Marketing Specialist II, where you'll play a key role in crafting compelling content and shaping our brand's digital presence. This position offers an exciting opportunity to collaborate with creative minds and drive impactful marketing strategies. Responsibilities

• Create engaging and SEO-friendly content to boost our online visibility and search engine rankings.
• Stay informed on industry trends and competitor activities to guide content development and strategy.
• Collaborate with marketing and product teams to design and implement content strategies that align with business objectives.
• Enhance content engagement by integrating visuals, videos, and multimedia elements.
• Utilize analytics tools to monitor content performance, analyze outcomes, and refine strategies based on data insights.

Skills

• Strong grasp of content strategy, SEO, and digital marketing best practices.
• Proven experience in content creation roles with a focus on SEO optimization.
• Proficiency with content management systems and basic HTML/CSS knowledge.
• Excellent writing, editing, and proofreading abilities.
• Creative mindset with a knack for generating innovative content ideas.
• Competence in using analytics tools to assess content effectiveness.

Preferred Skills

• Experience with multimedia content creation and integration.
• Ability to adapt to changing trends and audience preferences.
• Strong collaborative skills to work effectively within a team environment.

At Horizontal, we are committed to fostering a diverse, equitable, and inclusive workplace where everyone feels valued and empowered to contribute their unique perspectives. Once you apply for this position, you may receive a phone call, SMS or email at the time of application from our Virtual AI Recruiter, Alex, to conduct an initial interview.