Brand Marketing Manager

Remote-first, EU – D2C Brand

HiCareer is supporting a confidential, fast-growing D2C brand in hiring a Brand Marketing Manager. The company has been remote-first from day one, is 25+ people today, and sells directly to customers across multiple European markets.

This role is for someone who loves building brands people actually care about, ab´n not just running campaigns, but shaping how a brand feels, sounds and shows up everywhere.

Employment or consulting setup is flexible.

🎯 What You’ll Work On

You’ll own and evolve the brand across channels, markets and touchpoints.

• Lead brand strategy and positioning across Europe
• Shape the brand voice, storytelling and visual expression
• Drive brand campaigns across social, content, creators and partnerships
• Work closely with performance, e-commerce and creative teams
• Initiate collaborations, UGC concepts and brand activations
• Ensure consistency across website, campaigns and product communication
• Translate brand into growth — awareness, consideration and loyalty

Brand & marketing stack:

Modern D2C setup including social platforms, creator tools, content workflows, analytics and experimentation tools - with openness to testing new tools and AI-assisted workflows.

🚀 Who They’re Looking For

• Experience in brand marketing, ideally from D2C or consumer brands
• Native in English. Additional languages (i.e. German, Spanish, French) is a bonus
• Strong creative instincts combined with executional ability
• Comfort working cross-functionally in a remote environment
• Curious mindset — eager to test new tools, formats and ideas
• Ability to balance long-term brand building with short-term impact
• Preferrably EU-based and comfortable working remote-first

🌍 Work Environment

• Fully remote team mainly across Europe
• Strong ownership, trust and autonomy
• A brand-led culture with high creative ambition
• Opportunity to shape a brand during an important growth phase

📧 How to Apply

Apply via HiCareer and share a few lines about your brand marketing experience and what excites you about building consumer brands.

Note: Due to high interest, individual replies are not guaranteed, but feel free to evaluate the match with our career assistant.