
CRM Manager
Job Description
Posted on: August 9, 2025
Our client, a fast-scaling international marketing company, is a major player in the iGaming industry, with a dedicated focus on expanding operations across Asia. From deep market research and business strategy to performance-driven digital campaigns and bold creatives, the team manages the entire marketing lifecycle to help clients stay ahead in one of the world's most competitive industries. Perfect for those who aim to:
- Launch full-cycle CRM campaigns (email, SMS, push);
- Segment users based on behavior and activity to deliver personalized offers;
- Analyze core metrics (open rate, CTR, churn rate, LTV) and prepare reports to optimize campaigns;
- Build retention strategies and reduce user churn;
- Conduct A/B testing on messages, bonuses, and channels to improve performance;
- Set up automated flows, triggers, and user journeys;
- Coordinate communication with internal teams involved in campaign execution;
- Take initiative and contribute to strategic decisions within the CRM direction.
Experience you'll need to bring:
- Have 2+ years of experience in CRM within the iGaming industry (casino or sportsbook);
- Work with CRM systems and understand user flows in digital products;
- Apply segmentation, targeting, and automation setup skills;
- Understand key metrics such as OR, CTR, LTV, and churn;
- Demonstrate analytical thinking and the ability to make independent decisions;
- Use Google Sheets and Slides confidently;
- Edit email templates using basic HTML;
- Work with Tableau, Jira, Slack, Confluence (nice to have) ;
- Communicate in English at an Intermediate+ level (daily use with international teams).
It's a perfect match if you have those personal features:
- Attention to detail;
- Responsibility and independence in task execution;
- Ability to collaborate with a team and communicate openly;
- Analytical thinking and understanding of logical processes;
- Initiative and proactive mindset;
- Flexibility and ability to adapt to change quickly;
- Creativity, imagination, and idea generation skills.
Our clients offer competitive benefits to support your professional and personal growth, including:
- Health & Wellness Focus;
- Global Medical Coverage;
- Growth Opportunities;
- Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);
- Performance-Driven Rewards;
- Dynamic Work Environment.
Apply, and let your growth journey begin.
Apply now
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