Social Media Manager

Social & Influencer Marketing Manager (Growth & Content)DXB Perfume – UKRole Overvie

w We are looking for a Social & Influencer Marketing Manager to drive both content performance and creator partnerships as one unified growth engin

e.This is a hands-on, execution-driven role for someone who understands that toda

• y:social builds attenti
• oninfluencers build tru
• sttogether they drive sal

esYou will be responsible for making DXB visible, relevant, and converting across platform

s.What You’llDo1. Social Media Growth & Executi

onExecute a trend-led social strategy across TikTok, Instagram & emerging platfor

msCreate and publish high-performing content (Reels, TikToks, Stories, Live

s)React quickly to trends, viral formats, and cultural momen

tsSupport in shaping DXB’s tone of voice onli

ne 2. Content Creation & Community Managem

entProduce viral-first, engaging content (video-first priori

ty)Manage day-to-day posting, comments, DMs, and community engagem

entBuild a strong, active audience — not just passive follow

ersEnsure consistent presence and share of vo

ice 3. Influencer & Creator Manage

mentIdentify, source, and onboard relevant influencers (micro to ma

cro)Manage relationships end-to-

• end:outr
• eachnegotia
• tionbrie
• fingfollo

w-upCoordinate product seeding, PR boxes, and collaborat

ionsSupport influencer campaigns for launches, events, and activat

ions 4. Campaign & Launch Su

pportExecute social + influencer support

• for:product lau
• nchesretail activa
• tionskey campaigns (Ramadan, Eid, sales mom

ents)Ensure all campaigns are amplified across social and cre

ators 5. Performance Tracking & Optim

isationTrack and report on ke

• y KPIs:eng
• ageme
• ntreachfollower
• growthinfluencer perf
• ormanceMonitor content performance and optimise
• weeklyIdentify what works and scale it

quickly 6. Trends & In

novationStay on top of TikTok, Instagram, and influence

r trendsSuggest new content formats, creators, a

nd ideasBring fresh, culturally relevant ideas to

the teamWhat We’re Loo

king For3–5 years experience in social media and/or influencer m

arketingStrong understanding of TikTok & I

nstagramExperience working with influencers and managing c

ampaignsCreative mindset with a strong eye for

contentOrganized and able to manage multiple c

ampaignsData-driven and performance

-focusedComfortable in a fast-paced, execution-heavy env

iron

• mentKPIsFollowe
• r growthEngagement rate (comments, shares
• , saves)Content reach & per
• formanceInfluencer campaign results (traffic, eng
• agement)Contribution to traffic a

nd salesWhy T

his Role This role is key to ma

• king DXB: Visible (throu
• gh social)Credible (through in
• fluencers)Performing (through c

onversion) You won’t just post content, you’ll help dr

ive growth.