Product Marketing Manager

Who we are:

CyberProof is a cyber security services and platform company whose mission is to help our customers react faster and smarter – and stay ahead of security threats, by creating secure digital ecosystems. CyberProof automates processes to detect and prioritize threats early and respond rapidly and decisively.

CyberProof services intelligently manage your incident detection and response. Our advanced cyber defense platform enables operational efficiency with complete transparency to dramatically reduce the cost and time needed to respond to security threats and minimize business impact.

We collaborate with our global clients, academia and the tech ecosystem to continuously advance the art of cyber defense.

CyberProof is part of the UST Global family. Some of the world’s largest enterprises trust us to create and maintain secure digital ecosystems using our comprehensive cyber security platform and mitigation services.

For more information, see: https://www.cyberproof.com

You are:

A passionate and experienced Product Marketing Manager who will be pivotal in shaping and executing CyberProof’s differentiated story and disruptive security services offering.

The Opportunity:

• Drive messaging, content, and campaign strategies focused on customer buying needs
• Develop and implement go-to-market strategies and campaigns in collaboration with regional sales and marketing teams
• Conduct research on target personas, buyer needs, and decision-making processes
• Own and develop CyberProof’s point of view and messaging
• Work closely with global security operations and analyst teams
• Develop compelling presentations, webinars, whitepapers, videos, and other materials.
• Define and build programs to increase awareness and adoption

What you need:

• At least 7 years of success in product marketing roles
• At least 3 years' experience working with cybersecurity vendors (preference for MSSP or SecOps/MDR background)
• Experience working with cloud service providers (Google, Microsoft, and/or AWS)
• Strong passion for product positioning and messaging
• A strong technical depth and breadth on IT and cybersecurity
• Outstanding writing and communication skills with English at native-level proficiency
• Ability to conduct market, competitor, and customer research
• Experience in creating value propositions and messaging strategies
• Proven ability to build pipelines for new offerings and upsell programs
• Hands-on experience with events, trade shows, webinars, and good presentation skills

What we believe:

We’re proud to embrace the same values that have shaped UST since the beginning. Since day one, we’ve been building enduring relationships and a culture of integrity. And today, it's those same values that are inspiring us to encourage innovation from everyone, to champion diversity and inclusion, and to place people at the centre of everything we do.

Humility:

We will listen, learn, be empathetic and help selflessly in our interactions with everyone.

Humanity:

Through business, we will better the lives of those less fortunate than ourselves.

Integrity:

We honor our commitments and act with responsibility in all our relationships.

Equal Employment Opportunity Statement

UST is an Equal Opportunity Employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

UST reserves the right to periodically redefine your roles and responsibilities based on the requirements of the organization and/or your performance.