Head of B2B Marketing

Company Description

buildbuild is an AI-powered SaaS platform, transforming how construction and real estate companies manage projects and finances. We integrate project management with accounting to give construction companies full visibility and control — from estimation to invoicing, cash flow, and overall project performance. Our mission: simplify construction operations, so builders can focus on building.

Headquartered in Luxembourg.

Role Description

As Head of Marketing, you will own our marketing strategy and positioning, while also executing hands-on programs to accelerate growth. You’ll shape our local & global go-to-market approach and build scalable demand generation across multiple channels.This is a senior individual contributor role reporting directly to the founder.

Qualifications:

• Define and own positioning and messaging of buildbuild.
• Lead our local & global go-to-market activities
• Build and scale demand generation: outbound, content, performance, email, SEO, partnerships, and events.
• Create and execute product marketing campaigns, leveraging AI tools.
• Develop sales enablement materials (case studies, one-pagers, white papers).
• Continuously test hypotheses and identify what drives growth.

Who you are:

• 5+ years of experience in B2B SaaS marketing (proptech/construction is a plus).
• Experienced in SMB marketing lead generation.
• A full-stack marketer: strong in content, growth, and analytics.
• Proficient in CRM systems (HubSpot) and ad managers.
• Growth mindset: comfortable with ambiguity, eager to build from scratch.
• Strong leadership and stakeholder management skills in a global environment.
• Deep understanding of marketing strategy, customer segmentation, and go-to-market models.

What we offer:

• 100% remote, with a hub in Luxembourg.
• A chance to reshape an industry product and have a direct impact on company growth.
• An individual contributor with the opportunity to grow into a team lead role.
• Competitive compensation package.
• A bonus and equity options based on performance.