Department:Brand Marketing
Type:REMOTE
Region:EU
Location:North Holland, Netherlands
Experience:Mid-Senior level
Estimated Salary:€60,000 - €90,000
Skills:
GROWTH STRATEGYBRAND MARKETINGPRODUCT MARKETINGDATA ANALYSISA/B TESTINGFUNNEL OPTIMIZATIONB2CB2BAI TOOLSFEMTECHWELLNESSBEHAVIORAL SCIENCE
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Job Description

Posted on: December 8, 2025

About Aravae

Women’s biological rhythms aren’t a “nice to know” — they are powerful data.

Aravae is an AI-driven platform built by women, for women, helping modern professionals optimise performance, wellbeing, and energy across the month.

We’re building a premium, privacy-first tool that honours women’s biology in the workplace.

Now, we’re looking for a strategic, creative, data-driven Growth Leader to help us scale.

If you’re obsessed with building brands people feel, crafting movements rather than marketing campaigns, and shaping the future of femtech — we’d love to meet you.

What You’ll Lead

✨ Own and execute our growth strategy across product, brand, and acquisition

✨ Build + optimise funnels for B2C and B2B early traction

✨ Launch high-impact marketing experiments grounded in data

✨ Craft messaging that resonates deeply with women globally

✨ Develop community and partnerships with creators, industry leaders, and organisations

✨ Collaborate directly with the Founder on brand voice, vision, and user journey

✨ Analyse user behaviour to turn insights into strategy

✨ Oversee early GTM motion, storytelling, and creative content formats

This is not a “post on socials” role.

This is brand building, behavioural psychology, and growth experimentation at an early-stage startup.

Who You Are

You might be our person if you:

✔⁣ Have 4+ years in growth, brand, or product marketing

✔⁣ Know how to build and run experimentation frameworks (A/B, ICP testing, funnels)

✔⁣ Understand female users, wellbeing, or future-of-work topics

✔⁣ Are creative but also analytical — you love the art and the science

✔⁣ Thrive in early-stage environments where you’re trusted with real ownership

✔⁣ Can craft messaging that feels warm, human, and emotionally intelligent

✔⁣ Think like a founder and make decisions that drive the business forward

✔⁣ Care about women’s health, data protection, and ethical technology

If you’ve worked with AI tools, femtech, wellness, or behavioural science — HUGE plus.

Why Join Aravae

💙 Shape a groundbreaking category in women’s AI

💙 Full creative ownership & trust — no micromanagement

💙 Work directly with the founder on vision & product

💙 Build something meaningful that impacts millions of women

💙 A flexible, remote-first environment

💙 Early-team opportunity with future leadership pathways

How to Apply

Send your CV or portfolio via LinkedIn.

If you’ve built something you’re proud of — show us.

Thoughtful, creative applicants stand out.

Originally posted on LinkedIn

Apply now

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Aravae — AI for Women logo

Aravae — AI for Women

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