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Marketing Operations Engineer

SoTalentUnited States
Remote · USAMid-Senior Level

Skills

  • SALESFORCE
  • PARDOT
  • MARKETING AUTOMATION
  • MARKETING OPERATIONS
  • MCP
  • AI TOOLS
  • GITHUB
  • SALESFORCE MARKETING CLOUD
  • QUALIFIED
  • APOLLO
  • API INTEGRATION
  • SYSTEM INTEGRATIONS

About the role

Marketing Operations Engineer – Salesforce & Automation


Work arrangement: Fully remote

Employment: Full-time


About the Role

A hands-on Marketing Operations Engineer is needed to manage and optimise the technology, systems and automation supporting marketing operations. Working across Marketing, Sales and Revenue Operations, this role focuses on improving system integrations, campaign execution, data quality and performance reporting.

Key Responsibilities

  • Own and maintain the marketing technology stack, including Salesforce, Pardot, Qualified, Apollo and related platforms.
  • Manage integrations between marketing, sales and revenue operations systems.
  • Build and optimise marketing automation workflows, lead routing, segmentation and nurture campaigns.
  • Manage website updates, landing pages and forms using AI-powered and no-code tools.
  • Develop dashboards and reports covering campaign performance, lead generation, funnel metrics and marketing ROI.
  • Maintain data accuracy and consistency across marketing platforms.
  • Troubleshoot technical issues and improve system performance.
  • Identify opportunities to automate processes and improve lead management and conversion rates.
  • Collaborate with Marketing, Sales and Revenue Operations teams on technical projects and operational improvements.

Requirements

  • Experience in B2B marketing operations, marketing technology or a related technical role.
  • Strong hands-on experience with Salesforce and marketing automation platforms.
  • Significant experience with MCP, AI tools, GitHub operations and independently managing technical workflows.
  • Familiarity with Salesforce Marketing Cloud, Pardot, Qualified, Apollo or similar platforms.
  • Understanding of APIs, system integrations, data flows and automation workflows.
  • Experience managing websites, landing pages, forms and CMS platforms.
  • Ability to build dashboards, analyse marketing performance and manage campaign attribution.
  • Strong problem-solving skills and ability to own projects from start to finish.
  • Effective communication and cross-functional collaboration skills.

Benefits

  • Fully remote working with a global team.
  • Stock options for all employees.
  • Flexible work week.
  • $400 office stipend.
  • Maternity and paternity leave.
  • Student loan assistance.
  • Paid time off for nonprofit volunteering.
  • Health insurance


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