<?xml version="1.0" encoding="utf-8"?> <rss version="2.0"> <channel> <title>Marketing Remote Jobs | Find Remote Marketing Positions</title> <link>https://www.marketingremotejobs.app</link> <description>Discover top remote marketing jobs worldwide. Find remote positions in digital marketing, content, SEO, social media, and more. Apply to work-from-home marketing roles today.</description> <lastBuildDate>Fri, 13 Mar 2026 09:58:41 GMT</lastBuildDate> <docs>https://validator.w3.org/feed/docs/rss2.html</docs> <generator>https://github.com/jpmonette/feed</generator> <language>en</language> <image> <title>Marketing Remote Jobs | Find Remote Marketing Positions</title> <url>https://www.marketingremotejobs.app/images/logo-512.png</url> <link>https://www.marketingremotejobs.app</link> </image> <copyright>All rights reserved 2024, MarketingRemoteJobs.app</copyright> <category>Bitcoin News</category> <item> <title><![CDATA[Afterpay's Marketing Team Decimated: How Block's AI-Driven Layoffs Are Reshaping the Industry]]></title> <link>https://www.marketingremotejobs.app/article/afterpays-marketing-team-decimated-how-blocks-ai-driven-layoffs-are-reshaping-the-industry</link> <guid>afterpays-marketing-team-decimated-how-blocks-ai-driven-layoffs-are-reshaping-the-industry</guid> <pubDate>Fri, 13 Mar 2026 09:00:42 GMT</pubDate> <description><![CDATA[## The Fallout from Block's Global Layoffs Hits Australia The fallout from **Block's global layoffs** is hitting Australia hard, with a significant portion of marketing staff among the cuts. These layoffs have eliminated **60% of the company's local full-time roles**, sending shockwaves through the industry. ### Key Departures and Impact Almost two dozen Australian staff working across marketing and communications at **Block, Square, and Afterpay** have taken to LinkedIn over the past week to announce they were among the 4,000 global cuts announced by **Jack Dorsey**. Leading the pack are its **chief marketing officer, Joel Moran**, and **VP of advertising, Andrew Gilbert**. Other senior roles affected include head of communications for Asia Pacific, Lucas Howe; director of client partnerships, Katie Gadsby; and creative director, Claire Simon, among others. Collectively, this team is understood to have overseen an annual budget spanning **US$100 million**, with US$20 million spent on traditional marketing across ANZ while the remainder centered on partner marketing. ### Afterpay's Rise and Marketing Legacy Afterpay, an **Australian-founded buy-now-pay-later provider**, began in 2014. In 2022, it was acquired by US payments giant Block, formerly known as Square, in a deal worth roughly **US$29 billion**. Over the past decade, Afterpay established itself as a major player in the payments space, underpinned by a **heavy marketing strategy** and high-profile partnerships. Notably, it collaborated with **Ikea Australia**, creating a playful "full Swede" campaign to promote Afterpay's availability in stores. Other high points include its **#AfterpayRunway challenge on TikTok**, which launched in October 2020, and its sponsorship of Australian Fashion Week between 2021 and 2023, and recently a partnership with Yahoo DSP. In 2021, the company recruited **Rebel Wilson** to front a campaign where the Hollywood actress explains the Afterpay benefits to a customer out shopping. <iframe title="Afterpay campaign featuring Rebel Wilson" width="568" height="320" src="https://www.youtube.com/embed/_rCu47xQN34?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen=""></iframe> ### The AI-Driven Restructuring At the end of February, just days after Block's getaway strategy event in Australia, **Jack Dorsey announced plans to cut 40% of the global workforce** — roughly 4,000 staff. This will reduce the combined headcount of Block, Square, Cash App, Afterpay, and Tidal to less than 6,000 from 10,000. Dorsey wrote on Twitter: > "We're already seeing that the intelligence tools we're creating and using, paired with smaller and flatter teams, are enabling a new way of working which fundamentally changes what it means to build and run a company. And that's accelerating rapidly." ### Reflections from Impacted Staff Impacted marketing and creative staff in Australia, some of whom had been with Afterpay for nearly a decade, have since reflected on the **technology-fueled changes**. Among them, Andrew Gilbert, who joined from Yahoo DSP last May, said on LinkedIn: > "I understand the business rationale. Markets shift. Companies refocus. But restructures aren't headlines, they're people. Teams who built something meaningful. Late nights. Ambition. Belief. Moments like this are a reminder that businesses are built by people, and people carry the real weight. As AI reshapes our industry, I'm excited by what it unlocks. But it won't replace judgment, conviction or the power of aligned teams." Claire Simon, a creative director who had been with Afterpay for five-and-a-half years, wrote: > "I don't have my head in the sand; a seismic shift is happening in how we work. The future is uncertain. But I'm ready for it. I embrace everything that AI can offer to make me more efficient and productive. But AI can't replace human relationships." A Block spokesperson in Australia did not comment by the time of publication.]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>layoffs</category> <category>marketing</category> <category>ai</category> <category>afterpay</category> <category>block</category> <enclosure url="https://mumbrella.com.au/wp-content/uploads/2026/03/Afterpay-homepage.jpg" length="0" type="image/jpg"/> </item> <item> <title><![CDATA[Netflix's Global Creative Studio Shake-Up: What the Recent Cuts Mean for Marketing Teams]]></title> <link>https://www.marketingremotejobs.app/article/netflixs-global-creative-studio-shake-up-what-the-recent-cuts-mean-for-marketing-teams</link> <guid>netflixs-global-creative-studio-shake-up-what-the-recent-cuts-mean-for-marketing-teams</guid> <pubDate>Thu, 12 Mar 2026 17:00:27 GMT</pubDate> <description><![CDATA[## Netflix Makes Strategic Cuts to Global Product Team **Netflix** has recently implemented cuts to its global product team, specifically targeting the **Creative Studio department**. This move comes as part of a broader organizational restructuring within the streaming giant. ### The Role of Creative Studio The **Creative Studio team** functions as Netflix's in-house creative agency, comprising designers and producers responsible for creating global marketing materials. This includes: - **In-app trailers** - **Brand initiatives** - **Content for live experiences** The team plays a crucial role in bridging content, product, and marketing efforts, ensuring cohesive brand messaging across platforms. ### Scope and Impact of the Cuts Sources indicate that the cuts could affect **20+ employees**, with some staff being let go and others repositioned within the company. Netflix has declined to comment on the exact numbers. **Key details about the restructuring:** - The cuts were part of a **global re-organization** - They were **not performance-based exits** - Represented a **relatively small percentage** of the overall team - Some cuts occurred in **European offices** ### International Operations Remain Intact Despite the reductions, sources confirm that **international Creative Studio departments are not being discontinued**. Localization of marketing remains a priority for Netflix as it continues to expand its global footprint. ### Netflix's Growth Context In 2024, Netflix reported employing **more than 13,000 people globally**, with estimates suggesting this number could exceed **16,000 by 2026**. This reflects significant growth over the past decade, with some reports indicating the headcount has doubled to support global expansion. **Previous major cuts occurred in 2022** when Netflix eliminated approximately 450 positions. ### Global Office Network Netflix operates **30 offices worldwide**, with major international bases in: - **Amsterdam** (serving EMEA) - **Singapore** (serving Asia Pacific) - **London** Additional hubs are located in Paris, Madrid, Mexico City, and Sao Paolo. ### Recent Strategic Moves The streamer recently withdrew from its attempt to acquire Warner Bros Discovery after rival bidder Paramount significantly raised its offer. Netflix's Co-CEOs Ted Sarandos and Greg Peters commented: "This transaction was always a 'nice to have' at the right price, not a 'must have' at any price."]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>netflix</category> <category>creativestudio</category> <category>marketingcuts</category> <category>streamingindustry</category> <category>globalexpansion</category> <enclosure url="https://deadline.com/wp-content/uploads/2022/02/Netflix-Logo-building.jpg?w=750" length="0" type="image/jpg"/> </item> <item> <title><![CDATA[CMO's Bold Take: AI is Forcing a Long-Overdue Reckoning in Marketing Leadership]]></title> <link>https://www.marketingremotejobs.app/article/cmos-bold-take-ai-is-forcing-a-long-overdue-reckoning-in-marketing-leadership</link> <guid>cmos-bold-take-ai-is-forcing-a-long-overdue-reckoning-in-marketing-leadership</guid> <pubDate>Wed, 11 Mar 2026 17:00:26 GMT</pubDate> <description>< *Publicis Sapient CMO Teresa Barreira says the AI era is forcing 'a reckoning that is long overdue' for some top marketers.* ## The Business of Marketing vs. The Business of the Company Too many CMOs have been stuck doing the **business of marketing**—managing campaigns, channels, communications, and brand—which is actually the role of a VP of marketing. The true role of a CMO should be to drive the **business of the company**: setting vision, defining growth strategies, and making decisions that shape the future. This shift from tactical execution to strategic leadership is crucial for survival in the AI era. ## AI's Impact: A Mirror and an Amplifier **Artificial Intelligence (AI)** is exposing the gaps in traditional marketing leadership. It acts as a mirror, forcing a reckoning that was long overdue. Many CMOs have spent years on coordination, reporting, and production tasks—activities that AI can now handle or accelerate. This raises uncomfortable questions for CEOs: "Can AI not do this today?" AI amplifies existing organizational strengths and weaknesses. It raises the floor for efficiency but also highlights inefficiencies when added to broken workflows. Simply using AI as a co-pilot without rethinking processes just speeds up bad practices. ## Publicis Sapient's AI Transformation Journey When AI emerged three years ago, Barreira encouraged her team to experiment. After six months, she realized that while everyone embraced AI, they hadn't changed their ways of working. To drive real transformation, her team mapped over **700 daily tasks** across the marketing organization and found that: - **80–90%** of tasks can be accelerated or done by AI. - **40%** can run end-to-end with **AI agents**. For example, launching a campaign previously required **50 handoffs** between people. With AI orchestration, it now takes just **11 steps**. This shift enables faster time-to-market, cost reduction, and scalability. ## Redefining Human Roles in an AI-Driven World The key question is: What do you do with the time and savings generated by AI? Barreira's approach is to **redefine every job** in her organization. New job descriptions focus on the **20% of tasks that only humans can do**, emphasizing soft skills like: - **Judgment** and **intuition** - **Pattern recognition** - **Abstract thinking** - **Bravery** to go against the grain AI lacks the human intuition and courage to make bold, impactful decisions—the very skills that define transformative leadership. ## The Future of Marketing Leadership The AI era demands that CMOs evolve from campaign managers to strategic visionaries. By leveraging AI for efficiency and focusing human talent on high-value, uniquely human skills, marketing leaders can not only survive but thrive in this new landscape. The reckoning brought by AI is an opportunity to redefine what it means to be a CMO and drive meaningful business growth.]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>ai</category> <category>cmo</category> <category>marketingleadership</category> <category>digitaltransformation</category> <category>futureofwork</category> <enclosure url="https://i.insider.com/69b01ceb441e48aec3a1cc6f?width=1200&format=jpeg" length="0" type="image//69b01ceb441e48aec3a1cc6f"/> </item> <item> <title><![CDATA[How Nothing's Creative Agency Partnership is Disrupting the Tech Market in Australia & New Zealand]]></title> <link>https://www.marketingremotejobs.app/article/how-nothings-creative-agency-partnership-is-disrupting-the-tech-market-in-australia-new-zealand</link> <guid>how-nothings-creative-agency-partnership-is-disrupting-the-tech-market-in-australia-new-zealand</guid> <pubDate>Wed, 11 Mar 2026 09:00:26 GMT</pubDate> <description>< **Consumer technology brand Nothing has appointed Do. ANZ as its creative agency** for its expansion into Australia and New Zealand, marking a significant move in the APAC region. ## Establishing a Disruptive Brand Presence Nothing and DO. ANZ will focus on **establishing the brand** and supporting continued growth across APAC. Nothing aims to challenge category leaders like Apple and Samsung with a **different approach to product design, brand, and community**. DO. ANZ partner & managing director Paul Coles emphasized that the technology market is **not short on technology, but short on imagination**. "That's where Nothing comes in and becomes a true disruptor," Coles told AdNews. "How the brand turns up in market is a really refreshing, disrupted take on consumer tech, and it's been really successful." ## Building on a Global Success Story Nothing was established in 2021 as a consumer technology business. The brand now has **millions of devices shipped, more than $1 billion lifetime sales, and a $1.3 billion valuation**. Nothing country lead ANZ, Guy Cook noted that The Do. Agency aligns with how Nothing wants to communicate and drive the overall marketing piece through the Australian market. "Nothing was established in 2021 and resonated well with Gen Z and millennials," Cook said. "It's because of our design transparency, but also how we can interact with our community. That's the biggest piece that no one else has leveraged in the market." ## Launch Strategy and Creative Execution Nothing will have a **product launch on March 11**, which will be the first work in collaboration with DO. The aim is to start small on advertising, executing **high-level creative campaigns and DOOH/OOH work** as the brand grows in Australia. "DO. have produced some really good creative and opportunities for us to engage with our community," said Cook. "This will later lead to the DOOH and OOH experiences and the social side of things." ## Measuring Marketing Success To ensure marketing success, Coles said the team will look at **traditional performance metrics** of a new brand in market: awareness, consideration, sales, and share. "Building the brand, we need to make sure we're looking into consideration and awareness," he said. The team will also look at **cultural metrics**: "Measurement of community engagement and advocacy, and earned media and organic reach is really key. We don't plan on throwing all our money down media spend, because that's not how this brand has been built globally, and where the success has been in other markets." Coles emphasized: "If they're not talking about our brand outside us paying for media, then we haven't really designed and built a cultural brand, but it's going to be key metrics of success for us."]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>nothing</category> <category>creativeagency</category> <category>techmarketing</category> <category>brandexpansion</category> <category>dooh</category> <enclosure url="https://yaffa-cdn.s3.amazonaws.com/adnews/live/images/yafNews/featureImage/do-logo2.jpg" length="0" type="image/jpg"/> </item> <item> <title><![CDATA[TV Advertising Plummets: How Victoria's Government Shifted 90% of Its Budget to Digital]]></title> <link>https://www.marketingremotejobs.app/article/tv-advertising-plummets-how-victorias-government-shifted-90-of-its-budget-to-digital</link> <guid>tv-advertising-plummets-how-victorias-government-shifted-90-of-its-budget-to-digital</guid> <pubDate>Tue, 10 Mar 2026 09:00:42 GMT</pubDate> <description>< Less than a decade ago, TV made up more than a quarter of Victoria’s advertising budget, with its share steadily declining from **23.4%** in 2018-19. ## The Rise of Digital Advertising The collapse of TV has been mirrored by a **surge in digital advertising**, which grew from **22%** of the state’s media spend in 2015-16 to **more than half** by 2023-24, a real-term spend of **$53.6 million**. Digital had seen steady growth throughout the decade before its share jumped from **35% to 45%** in 2022-23, the clearest spike in the past ten years. Victoria’s media buying has been overseen by **OMD since 2021**, with its contract due to expire in June this year. Previously, **Mediacom managed the account** after taking over from Dentsu Mitchell in 2017. ## Key Spenders and Campaigns In 2023–24, government departments, including **Visit Victoria**, the **Transport Accident Commission (TAC)**, and **WorkSafe Victoria**, accounted for **70%** of total government advertising expenditure, while government departments, such as the Department of Education, made up the remaining **30%**. The biggest spender was the **TAC**, which runs major road safety campaigns across TV, radio, and digital, including the sobering “Something Dangerous” series against risky e-scooter riding behaviour. <iframe title="TAC E-scooters Drink Riding 15sec" src="https://player.vimeo.com/video/1035116190?dnt=1&app_id=122963" width="568" height="320" frameborder="0" allow="autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share" referrerpolicy="strict-origin-when-cross-origin"></iframe> ## Budget Volatility and Inflation Adjustments Overall, Victoria’s government advertising budget has been **highly volatile** over the past decade, climbing from **$75 million** in 2015-16 to a peak of **$151 million** during the Covid-19 pandemic in 2021-22. Spending then fell by **26%** from $140 million during the 2022-23 election year to **$103 million** in 2023-24. Adjusted for inflation, however, the 2023-24 budget is roughly equivalent to **$84.5 million** in 2018-19 terms, the last time the state spent at a similar level in real terms.]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>tvadvertising</category> <category>digitalmarketing</category> <category>mediabudget</category> <category>governmentadvertising</category> <category>marketingtrends</category> <enclosure url="https://mumbrella.com.au/wp-content/uploads/2026/03/Escooter-TAC.jpg" length="0" type="image/jpg"/> </item> <item> <title><![CDATA[Lululemon Slapped with $700K Fine for Sending 370,000+ Spam Emails Without Unsubscribe Option]]></title> <link>https://www.marketingremotejobs.app/article/lululemon-slapped-with-700k-fine-for-sending-370-000-spam-emails-without-unsubscribe-option</link> <guid>lululemon-slapped-with-700k-fine-for-sending-370-000-spam-emails-without-unsubscribe-option</guid> <pubDate>Tue, 10 Mar 2026 17:00:44 GMT</pubDate> <description>< *Lululemon will launch an independent review of its spam rule compliance. (Reuters: Hollie Adams)* ## How Lululemon Mischaracterized Marketing Messages The watchdog said the company **"mischaracterised service messages, including delivery and order confirmation emails, that also had a clear marketing purpose"** between December 2024 and January 2025. Authority member Samantha Yorke emphasized that **"providing the ability to opt out is mandatory for marketing messages."** In a statement, a Lululemon spokesperson said the company was committed to **"delivering an exceptional guest experience that complies with all applicable legal and regulatory requirements."** "We take this responsibility very seriously and have worked cooperatively with the Australian Communications and Media Authority (ACMA) to address their findings," the spokesperson added. ## The Problem: Shipping Updates and Order Confirmations Contained Promotions Ms. Yorke explained that if an electronic message contained any promotional or sales content, it was **"considered commercial regardless of whether the message has any other purpose."** "In this case, Lululemon sent service emails, such as shipping updates that also contained sales material and direct links to promotions," she said. She called this **"an easily avoidable error that has led to hundreds of thousands of marketing emails being sent without a way for people to opt out."** ## How Businesses Can Avoid Similar Penalties Ms. Yorke advised that businesses **"must have an unsubscribe option"** in marketing messages. "The simplest way to comply is to keep transactional or service messages separate from sales content and links," she said. This marks **the fifth enforcement action** the ACMA has undertaken in the last 18 months against businesses that have incorrectly treated messages as non-commercial even though they contained or had links to clearly commercial material. ## Other Companies Fined for Spam Violations According to the ACMA record, since August 2024, **CommBank, Telstra, PointsBet Australia, Tabcorp, and Betfair** have been found to have breached spam rules. Those companies, including Lululemon, have paid **over $14 million combined** in spam penalties. The watchdog added that Lululemon had entered into a **"comprehensive court-enforceable undertaking committing it to an independent review of its spam rule compliance"** and will need to report to the ACMA on the implementation of recommended improvements.]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>spam</category> <category>compliance</category> <category>emailmarketing</category> <category>regulations</category> <category>fines</category> <enclosure url="https://live-production.wcms.abc-cdn.net.au/c5c73fbdc571fe866a05c6741544ee44?impolicy=wcms_watermark_news&cropH=2534&cropW=4505&xPos=0&yPos=435&width=862&height=485&imformat=generic" length="0" type="image//c5c73fbdc571fe866a05c6741544ee44"/> </item> <item> <title><![CDATA[Poco X8 Pro Max Leak Reveals Everything: 8500mAh Battery, 100W Charging & More!]]></title> <link>https://www.marketingremotejobs.app/article/poco-x8-pro-max-leak-reveals-everything-8500mah-battery-100w-charging-more</link> <guid>poco-x8-pro-max-leak-reveals-everything-8500mah-battery-100w-charging-more</guid> <pubDate>Sun, 08 Mar 2026 09:00:22 GMT</pubDate> <description><![CDATA[The Poco X8 Pro series has been generating buzz all week, and now, leaked official marketing materials for the Poco X8 Pro Max have surfaced, revealing nearly all its specifications ahead of launch. ## Display and Camera Features According to the leaks, the Poco X8 Pro Max will sport a **6.83-inch display** with a **120Hz refresh rate** and a resolution of 2772 × 1280. The panel boasts a peak brightness of up to **3500 nits**, supports the DCI-P3 color gamut, and is a 12-bit panel for vibrant visuals. On the camera front, the phone features a dual rear camera setup with a **50MP primary sensor** and an **8MP ultra-wide lens**. For selfies, it includes a **20MP front camera**. ## Audio and Performance The promotional images highlight the phone's audio capabilities, including **symmetrical stereo speakers** with support for **Dolby Atmos** and **Hi-Res Audio**. Poco claims the speakers can deliver sound that is up to **300% louder** than standard. Under the hood, the device is powered by a **Dimensity 9500s processor**, paired with a vapor chamber cooling system for improved heat dissipation. It also appears to support **bypass charging** for efficient power management. ## Battery and Design Keeping everything running is an **8500mAh battery** with **100W charging support**, along with **27W reverse wireless charging**. Despite the large battery, Poco has managed to keep the phone's thickness at **8.38mm** and weight around **201 grams**. ## Additional Features Other notable features include **IP68 dust and water resistance** and an **ultrasonic in-display fingerprint sensor** for secure biometrics. ## Launch Details Poco has not yet announced the official launch date, but a recent report suggests a **global launch on March 17**. Stay tuned for more updates as the release approaches.]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>pocox8promax</category> <category>techleaks</category> <category>smartphone</category> <category>gadgets</category> <category>mobiletech</category> <enclosure url="https://www.gizmochina.com/wp-content/uploads/2026/02/Poco-X8-Pro-Max.jpg" length="0" type="image/jpg"/> </item> </channel> </rss>