<?xml version="1.0" encoding="utf-8"?> <rss version="2.0"> <channel> <title>Marketing Remote Jobs | Find Remote Marketing Positions</title> <link>https://www.marketingremotejobs.app</link> <description>Discover top remote marketing jobs worldwide. Find remote positions in digital marketing, content, SEO, social media, and more. Apply to work-from-home marketing roles today.</description> <lastBuildDate>Mon, 12 Jan 2026 16:13:47 GMT</lastBuildDate> <docs>https://validator.w3.org/feed/docs/rss2.html</docs> <generator>https://github.com/jpmonette/feed</generator> <language>en</language> <image> <title>Marketing Remote Jobs | Find Remote Marketing Positions</title> <url>https://www.marketingremotejobs.app/images/logo-512.png</url> <link>https://www.marketingremotejobs.app</link> </image> <copyright>All rights reserved 2024, MarketingRemoteJobs.app</copyright> <category>Bitcoin News</category> <item> <title><![CDATA[Blackstone's $100M Bet on Applecart: The Secret Tech Influencing Fortune 500 Leaders]]></title> <link>https://www.marketingremotejobs.app/article/blackstones-100m-bet-on-applecart-the-secret-tech-influencing-fortune-500-leaders</link> <guid>blackstones-100m-bet-on-applecart-the-secret-tech-influencing-fortune-500-leaders</guid> <pubDate>Mon, 12 Jan 2026 09:00:25 GMT</pubDate> <description><![CDATA[## The Rise of Elite Marketing Tech A marketing technology firm that specializes in **influencing C-suite executives, policymakers, and other key figures** has secured a massive investment from one of the world's largest investors. **Applecart received a $100 million investment from the private equity giant Blackstone** last year, in a fundraising round that values the New York-based data company at approximately **$500 million**. While Applecart largely operates under the radar, it holds a leading position in an emerging but discreet cohort of companies focused on reaching influential individuals in industry and government. Founded in 2013, the company initially worked on **Republican political campaigns**, applying innovative social graphs to help clients persuade stakeholders. **Matthew Kalmans**, co-founder of Applecart, explained in a rare interview in 2016: "Recognizing that in the 21st century many people simply don't know their physical neighbors, we expanded on that by building technology to find the friends, bosses, colleagues, and people in communities who can sway the opinions of others in a more significant way." ## How Applecart's Technology Works Applecart now specializes in using **social data to provide insights** to marketers, brands, campaigns, and advocacy groups. The company boasts its ability to leverage data to make social connections and reach **Fortune 500 decisionmakers** and those in their immediate social circles. Originally conceived as a political technology firm supporting moderate Republicans, Applecart has broadened its focus over time to target key influential figures across **business, government, and media**. In 2018, the company announced that Endeavor was investing in it, with CEO Ari Emanuel joining its board. Applecart co-CEOs Matthew Kalmans and Sacha Samotin did not respond to multiple requests for comment, and a spokesperson for Blackstone declined to comment.]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>marketingtech</category> <category>blackstone</category> <category>influencermarketing</category> <category>datadriven</category> <category>fortune500</category> <enclosure url="https://img.semafor.com/b8ee2ad768866ca3f995082e4b696428968a07bb-1233x732.jpg?rect=0,43,1233,647&w=1200&h=630&q=75&auto=format" length="0" type="image/jpg"/> </item> <item> <title><![CDATA[Why a 22-Year-Old CMO Quit a $300K Dream Job After Just 8 Months]]></title> <link>https://www.marketingremotejobs.app/article/why-a-22-year-old-cmo-quit-a-300k-dream-job-after-just-8-months</link> <guid>why-a-22-year-old-cmo-quit-a-300k-dream-job-after-just-8-months</guid> <pubDate>Sun, 11 Jan 2026 09:00:23 GMT</pubDate> <description>< Min, a recent graduate from The Wharton School with a degree in Marketing and Operations Management, joined Cluely in May 2025. Initially, he embraced the demanding schedule, believing that **working all day** was the norm for someone his age. However, within four months, he began to feel the strain, describing how the **monotony** set in and the work lost its initial excitement. ## The Breaking Point In an Instagram video shared recently, Min opened up about his decision. He was earning over **$300,000 a year (approximately ₹2.7 crore)**, a lucrative salary that many would consider a dream. Yet, he realized that this **high-paying job** was not aligned with his personal happiness. The CEO of Cluely, Roy Lee, noticed Min's dissatisfaction and offered support, encouraging him to prioritize his well-being. Min expressed gratitude for Lee's mentorship but ultimately decided that the **startup culture** and intense workload were not the path he wanted to continue. His story highlights a growing conversation about **work-life balance** in high-pressure industries, especially for young professionals in **remote work** and **marketing roles**. ## Lessons for Marketers and Remote Workers This case serves as a reminder that **career success** should not come at the expense of personal fulfillment. For those in **digital marketing** or similar fields, it's crucial to assess whether the demands of a job align with your long-term goals and lifestyle. Min's experience underscores the importance of **setting boundaries** and seeking roles that offer both professional growth and personal satisfaction.]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>career</category> <category>worklifebalance</category> <category>marketing</category> <category>startup</category> <category>remotework</category> <enclosure url="https://www.hindustantimes.com/ht-img/img/2026/01/11/550x309/1751334035230_1768093989484_1768093999738.jpg" length="0" type="image/jpg"/> </item> <item> <title><![CDATA[Google's Game-Changer: A/B Testing for Performance Max Assets Now in Beta]]></title> <link>https://www.marketingremotejobs.app/article/googles-game-changer-a-b-testing-for-performance-max-assets-now-in-beta</link> <guid>googles-game-changer-a-b-testing-for-performance-max-assets-now-in-beta</guid> <pubDate>Sat, 10 Jan 2026 17:00:25 GMT</pubDate> <description><![CDATA[## Google's New Beta Feature: A/B Testing for Performance Max Assets Advertisers can now compare two sets of assets while keeping **"common assets" consistent** across both versions. Tests can be set up from the **Experiments page under the Assets sub-menu**, allowing marketers to see which creative combinations perform best. Google previously launched a similar experiment type for retail campaigns last year, and this expands the capability to **all Performance Max campaigns**. ### Why This Matters Performance Max campaigns rely heavily on automation, which has historically made testing specific creative assets tricky. This new feature gives advertisers **more control over asset-level performance insights** without disrupting the overall campaign. ### Key Considerations Tests will likely need to run at least **four weeks** to account for P-Max's learning phase and ad delivery stabilization, meaning results won't be instantaneous. But once complete, advertisers could make more informed decisions about which **images, headlines, and videos drive results**. Asset-level A/B testing could become a **key lever for improving Performance Max ROI**, especially for advertisers managing multiple creatives and asset formats. ### Discovery This update was first spotted by web marketer Dario Zannoni who shared it on LinkedIn. ### The Bottom Line While still in Beta, this experiment type promises a **new level of transparency and control** over automated campaigns — and could change how marketers approach asset strategy in Performance Max.]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>googleads</category> <category>performancemax</category> <category>abtesting</category> <category>digitalmarketing</category> <category>ppc</category> <enclosure url="https://searchengineland.com/wp-content/seloads/2025/07/7-Google-Ads-search-term-filters-to-cut-wasted-spend.png" length="0" type="image/png"/> </item> <item> <title><![CDATA[Frontline's Massive VLCC Sale: How Sinokor's Buying Spree is Reshaping the Tanker Market]]></title> <link>https://www.marketingremotejobs.app/article/frontlines-massive-vlcc-sale-how-sinokors-buying-spree-is-reshaping-the-tanker-market</link> <guid>frontlines-massive-vlcc-sale-how-sinokors-buying-spree-is-reshaping-the-tanker-market</guid> <pubDate>Fri, 09 Jan 2026 09:00:24 GMT</pubDate> <description>< *Photo: Andy Pierce* ## Sinokor's Aggressive Expansion Simultaneously, **Sinokor Maritime**, led by Ga-Hyun Chung, is reportedly on a buying spree that has now exceeded **30 tankers**. This aggressive acquisition strategy is positioning Sinokor to significantly expand its fleet, with industry insiders closely watching the implications for global shipping dynamics. ## Market Implications and Fleet Growth The South Korean owner's fleet is projected to surpass **100 owned and chartered VLCCs**, underscoring a trend towards consolidation and strategic asset management in the tanker sector. This move highlights how companies are leveraging market conditions to optimize their operations and capitalize on emerging opportunities. Published: 9 January 2026, 00:08]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>shipping</category> <category>tankers</category> <category>vlcc</category> <category>maritime</category> <category>industry</category> <enclosure url="https://image.dngroup.com/global/nhst/binary/e9d5c4344e8e6727464ada3d1f786ac4?crop=1302%2C651%2Cx0%2Cy0%2Csafe&width=1200&format=auto&quality=80" length="0" type="image//global/nhst/binary/e9d5c4344e8e6727464ada3d1f786ac4"/> </item> <item> <title><![CDATA[How Fashion Brands Can Convert Passionate Fans Into Loyal Paying Customers]]></title> <link>https://www.marketingremotejobs.app/article/how-fashion-brands-can-convert-passionate-fans-into-loyal-paying-customers</link> <guid>how-fashion-brands-can-convert-passionate-fans-into-loyal-paying-customers</guid> <pubDate>Fri, 09 Jan 2026 17:01:00 GMT</pubDate> <description>< *Fashion fans gather to watch Matthieu Blazy’s Chanel debut at influencer and Lyas' watch party. (Diora Muslimova)* ## The Saint Laurent Success Story Under CEO Francesca Bellettini and designer Anthony Vaccarello, **Saint Laurent has more than doubled sales in 5 years** and is on track to surpass $3 billion in 2022. This remarkable growth demonstrates what's possible when brands successfully bridge the gap between passionate fandom and commercial success. ## Understanding the Fan-to-Customer Journey The key challenge for fashion brands lies in understanding why someone who wears your logo on a t-shirt, follows every collection release, and attends watch parties might not actually purchase your products. This disconnect often comes down to several factors: - **Accessibility barriers** - Price points that exclude passionate but budget-conscious fans - **Product relevance** - Collections that don't align with fans' actual lifestyle needs - **Engagement gaps** - Marketing that builds excitement but doesn't facilitate conversion ## Strategies for Converting Passion into Purchases Successful brands are finding innovative ways to turn their most devoted followers into paying customers. This requires a **strategic approach** that goes beyond traditional marketing: 1. **Create tiered offerings** that allow fans at different financial levels to participate 2. **Develop community-driven products** that reflect what fans actually want 3. **Implement seamless omnichannel experiences** that make purchasing as engaging as following 4. **Leverage social proof** through influencer partnerships and user-generated content ## The Future of Fashion Commerce As the industry evolves, the most successful brands will be those that recognize their fans aren't just an audience—they're a **potential customer base waiting to be activated**. The transformation from passive admiration to active purchasing requires brands to rethink their entire approach to customer engagement, product development, and sales strategy.]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>fashionmarketing</category> <category>customerconversion</category> <category>brandstrategy</category> <category>salesgrowth</category> <category>marketingstrategy</category> <enclosure url="https://img.businessoffashion.com/resizer/v2/YUH3SCBVUBFK5HQAPQUZI25RCA.jpg?smart=true&auth=7e3da19ef3c1a6d3b83ec68f3baa0a60bb404b05cb7deb77e9b310a126ae3ff6&width=1200&height=630" length="0" type="image/jpg"/> </item> <item> <title><![CDATA[PUMA's Bold Move: Nadia Kokni Steps In as Global Brand Marketing VP to Drive Next-Gen Storytelling]]></title> <link>https://www.marketingremotejobs.app/article/pumas-bold-move-nadia-kokni-steps-in-as-global-brand-marketing-vp-to-drive-next-gen-storytelling</link> <guid>pumas-bold-move-nadia-kokni-steps-in-as-global-brand-marketing-vp-to-drive-next-gen-storytelling</guid> <pubDate>Thu, 08 Jan 2026 17:00:30 GMT</pubDate> <description><![CDATA[**PUMA has made a strategic appointment that signals a major shift in its global marketing approach.** Nadia Kokni joins as Vice President of Global Brand Marketing, effective January 1, 2026, reporting directly to Chief Brand Officer Maria Valdes. This move comes as PUMA accelerates its brand ambitions and aims to sharpen its storytelling around product icons and innovation. ### **Nadia Kokni's Role and Responsibilities** In her new position, Nadia will oversee **global brand marketing strategy**, **creative direction**, **integrated marketing**, and **communications**. She becomes PUMA's most senior global marketing leader, tasked with bringing product creation and storytelling closer together to enhance consumer connections worldwide. ### **Background and Experience** Nadia brings extensive international experience from roles at **JD Sports**, **H&M**, **adidas**, **Tommy Hilfiger**, and most recently as Senior Vice President of Global Marketing & Communications at **Hugo Boss**. At Hugo Boss, she led large-scale brand transformations and digital acceleration, making her a key asset for PUMA's growth plans. ### **Strategic Implications for PUMA** Maria Valdes, PUMA's Chief Brand Officer, highlighted Nadia's ability to build modern global brands through **strategic clarity**, **creative excellence**, and **cultural relevance**. This appointment follows PUMA's recent reorganization, which consolidated Brand Marketing, Product, Creative Direction, Innovation, and Go-To-Market into a single global organization under Valdes's leadership. Nadia expressed excitement about joining PUMA, noting its powerful heritage and opportunity to lead at the intersection of **sports**, **culture**, and **performance**. She aims to deliver bold, meaningful storytelling that inspires consumers and accelerates PUMA's next growth phase. ### **Leadership Transition** Nadia replaces Richard Teyssier, who has left PUMA to pursue other opportunities. This change underscores PUMA's commitment to evolving its brand narrative and strengthening its market position.]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>puma</category> <category>brandmarketing</category> <category>leadership</category> <category>marketingstrategy</category> <category>industrynews</category> <enclosure url="https://about.puma.com/sites/default/files/media/news/images/puma-portrait-nadia-109-crop-low-res-website.jpg" length="0" type="image/jpg"/> </item> </channel> </rss>