<?xml version="1.0" encoding="utf-8"?> <rss version="2.0"> <channel> <title>Marketing Remote Jobs | Find Remote Marketing Positions</title> <link>https://www.marketingremotejobs.app</link> <description>Discover top remote marketing jobs worldwide. Find remote positions in digital marketing, content, SEO, social media, and more. Apply to work-from-home marketing roles today.</description> <lastBuildDate>Mon, 08 Dec 2025 15:42:02 GMT</lastBuildDate> <docs>https://validator.w3.org/feed/docs/rss2.html</docs> <generator>https://github.com/jpmonette/feed</generator> <language>en</language> <image> <title>Marketing Remote Jobs | Find Remote Marketing Positions</title> <url>https://www.marketingremotejobs.app/images/logo-512.png</url> <link>https://www.marketingremotejobs.app</link> </image> <copyright>All rights reserved 2024, MarketingRemoteJobs.app</copyright> <category>Bitcoin News</category> <item> <title><![CDATA[How Sunday Gravy's New CFO John Minty Is Redefining the Intersection of Creativity and Commerce]]></title> <link>https://www.marketingremotejobs.app/article/how-sunday-gravys-new-cfo-john-minty-is-redefining-the-intersection-of-creativity-and-commerce</link> <guid>how-sunday-gravys-new-cfo-john-minty-is-redefining-the-intersection-of-creativity-and-commerce</guid> <pubDate>Mon, 08 Dec 2025 09:00:23 GMT</pubDate> <description>< ### A Career Built at the Nexus of Ideas and Economics Minty joins Sunday Gravy with extensive experience across creative agencies in **Australia, America, and France**, where he has earned a reputation for **redefining the relationship between creativity and commerce**. His career includes senior leadership roles at some of the world's top agencies, such as: - **TBWA Worldwide** - **DDB** - **Venables Bell & Partners** - **180LA** In these positions, he held strategic operations and **CFO/COO roles**, driving business model innovation and pricing strategies. Most recently, Minty served as a senior consultant at **TrinityP3**, advising businesses on **marketing and advertising investment decisions**, and previously as **Chief Marketing Officer at F45 Training Holdings**. ### Driving Value and Growth in Creative Agencies Known for his ability to balance **commercial sharpness with creative empathy**, Minty has helped agencies rethink how value is created, measured, and priced. His expertise lies at the intersection of ideas and economics, making him a key asset for Sunday Gravy as it navigates its next phase of growth. Ant White, co-founder of Sunday Gravy, commented on the appointment: "**Minty knows how to balance the commercial sharpness and creative empathy**. He’s spent his career helping great agencies grow smarter and stronger, and we’re thrilled to have him help steer Sunday Gravy into its next phase." ### Minty's Vision for Sunday Gravy On joining the agency, Minty shared his enthusiasm: "Sunday Gravy feels like a big grandma hug; a place where you feel comfortable to be (actually) brave, to be honest, and have a laugh. But it’s also a place you respect deeply, and something you want to protect for all its goodness. No inhibitions, no preciousness, no limits; the way creative agencies should be." This appointment highlights Sunday Gravy's commitment to **integrating financial acumen with creative excellence**, positioning the agency for sustainable success in a competitive market.]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>cfo</category> <category>creativeagency</category> <category>businessgrowth</category> <category>leadership</category> <category>marketingstrategy</category> <enclosure url="https://campaignbrief.com/wp-content/uploads/2025/12/Minty-SG.jpg" length="0" type="image/jpg"/> </item> <item> <title><![CDATA[The End of Mad Men: How Independent Agencies Are Dominating the New Advertising Era]]></title> <link>https://www.marketingremotejobs.app/article/the-end-of-mad-men-how-independent-agencies-are-dominating-the-new-advertising-era</link> <guid>the-end-of-mad-men-how-independent-agencies-are-dominating-the-new-advertising-era</guid> <pubDate>Sun, 07 Dec 2025 09:00:21 GMT</pubDate> <description><![CDATA[The advertising industry is undergoing a seismic shift, with **independent agencies** rising to challenge the traditional giants. This transformation is driven by a focus on **speed, strategy, and creativity**, reshaping how brands approach marketing. ## A Brutal Week for Advertising Giants In an unprecedented move, Omnicom Group finalized a $13 billion acquisition of Interpublic Group (IPG), marking the biggest takeover in advertising history. This merger impacts tens of thousands of workers, with 4,000 expected layoffs by year-end. Omnicom is streamlining operations by retaining only McCann from IPG's roster, while folding FCB into BBDO and merging DDB and MullenLowe into TBWA. This consolidation aims to achieve **$750 million in synergies**, as stated by Omnicom Chairman and CEO John Wren. These aren't just acronyms—they're major agency brands built over decades, now disappearing as holding companies fight to grow and stay competitive. The ad world might seem like an alphabet soup of mergers, but this upheaval signals a deeper change. ## The Rise of Independent Agencies Amidst the drama of publicly traded giants, **independent agencies** are thriving. They're growing in number and taking on larger, more complex projects from major brands. Their success stems from a laser focus on: - **Speed**: Agile operations that outpace bureaucratic giants. - **Strategy**: Tailored approaches that prioritize client needs over corporate profits. - **Creativity**: Innovative campaigns unburdened by legacy constraints. This shift represents creative destruction in the sector, where indie shops are winning more business by offering flexibility and fresh perspectives. As the old guard consolidates, the new lions of advertising are carving out their space, proving that **smaller, nimble teams** can outperform lumbering giants in today's fast-paced market.]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>advertising</category> <category>independentagencies</category> <category>mergers</category> <category>creativity</category> <category>marketingtrends</category> <enclosure url="https://images.fastcompany.com/image/upload/f_webp,q_auto,c_fit/wp-cms-2/2025/12/p-1-91450259-top-five-ad-agencies.jpg" length="0" type="image/jpg"/> </item> <item> <title><![CDATA[Béis Luggage's 'Fraud Alert' Email Backfires: A Cautionary Tale for Marketers]]></title> <link>https://www.marketingremotejobs.app/article/beis-luggages-fraud-alert-email-backfires-a-cautionary-tale-for-marketers</link> <guid>beis-luggages-fraud-alert-email-backfires-a-cautionary-tale-for-marketers</guid> <pubDate>Sat, 06 Dec 2025 17:00:22 GMT</pubDate> <description>< *Béis' fake 'fraud alert' email is drawing backlash. (Jessica Levinson, LinkedIn)* Instead of an actual fraud alert, the email turned out to be a **marketing gimmick** designed to promote products or sales. This move has not only angered customers but also raised concerns about potential violations of **Federal Trade Commission (FTC) rules** regarding deceptive advertising practices. ## The Fallout on Social Media Consumers and influencers took to social media platforms to express their outrage, criticizing Béis for using fear-based tactics to drive engagement. Many argued that such strategies erode **trust** and damage brand reputation, especially in an era where consumers are increasingly wary of spam and phishing attempts. ## Why This Matters for Marketers This incident serves as a stark reminder of the importance of **ethical marketing practices**. While creativity and standing out in crowded inboxes are crucial, crossing the line into deception can have severe consequences: - **Legal risks**: The FTC has strict guidelines against misleading advertising, and violations can result in fines and other penalties. - **Brand reputation**: Once trust is broken, it can be incredibly difficult to rebuild customer loyalty. - **Consumer backlash**: In the age of social media, negative experiences can quickly go viral, amplifying the damage. ## Key Takeaways Marketers should prioritize transparency and honesty in their campaigns. **Gimmicks that rely on deception** may generate short-term opens or clicks, but they often lead to long-term harm. Building a sustainable brand requires fostering genuine connections with your audience, not tricking them into engagement. As the digital landscape evolves, maintaining **consumer trust** should be at the core of every marketing strategy. This Béis case highlights how quickly a misstep can turn into a full-blown crisis, underscoring the need for careful consideration of both the ethical and practical implications of marketing tactics.]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>emailmarketing</category> <category>brandtrust</category> <category>marketingethics</category> <category>consumerbacklash</category> <category>ftcrules</category> <enclosure url="https://cloudfront-us-east-1.images.arcpublishing.com/crain/BVT46HTGRFEBDOAXSHYOYVSATA.jpg" length="0" type="image/jpg"/> </item> <item> <title><![CDATA[How Google's AI Overviews Are Killing Small Business Websites: One Designer's Shocking Story]]></title> <link>https://www.marketingremotejobs.app/article/how-googles-ai-overviews-are-killing-small-business-websites-one-designers-shocking-story</link> <guid>how-googles-ai-overviews-are-killing-small-business-websites-one-designers-shocking-story</guid> <pubDate>Sat, 06 Dec 2025 09:00:22 GMT</pubDate> <description>< *Photo Credit: Google* When The Cool Down tested searches related to Wetterschneider's niche—like "Does my designer toy need safety testing?"—the AI summary credited his site, Shinbone Creative, as a top source. But users got their answer without clicking through. ## An Industry-Wide Problem This isn't just one designer's struggle. **AI Overviews are suspected of slashing traffic** across numerous industries: * **Law firms** * **Retail stores** * **News organizations** * **Countless small businesses** Lily Ray, VP of SEO strategy at Amsive, warned: "If Google makes AI Mode the default in its current form, it's going to have a **devastating impact on the internet**. It will severely cut into the main source of revenue for most publishers and disincentivize content creators." Analytics company Authoritas found that sites previously ranked first in Google search could lose **up to 79% of their traffic** because of AI Overviews. ## The Legal Gray Area Google hasn't responded to requests for comment on this specific case. Legally, the company is on solid ground—it's **not illegal** to scrape public sites for AI summaries, especially when sources are credited rather than content copied verbatim. ## Beyond Business: The Environmental Cost The rise of AI brings another concerning side effect: **massive energy consumption**. Researcher Jesse Dodge noted that "one query to ChatGPT uses approximately as much electricity as could light one light bulb for about 20 minutes." Google's own 2024 sustainability report revealed a **48% increase in gas pollution** since 2019, largely attributed to AI energy demands. "As we further integrate AI into our products, reducing emissions may be challenging," the report stated. AI servers also require tremendous amounts of water for cooling. Researchers estimate that composing a **100-word email with AI requires 519 milliliters of water**—roughly one single-use plastic water bottle's worth. ## Fighting Back with Awareness Wetterschneider has taken to social media to share his story, receiving sympathy from others facing similar challenges. While the traffic drop hasn't crippled him financially—thanks to strong client relationships—he's using his platform to **warn others about AI's downsides**. "We're all trying to adapt," he said. "Ultimately, at the end of the day, the things I do cannot be done—even badly—by AI." His experience serves as a **cautionary tale** for any business relying on organic search traffic in the age of AI-powered search.]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>googleai</category> <category>seo</category> <category>searchtraffic</category> <category>contentscraping</category> <category>aioverviews</category> <enclosure url="https://www.thecooldown.com/wp-content/uploads/2025/12/1920x1280-2025-12-02T104203.565.jpeg" length="0" type="image/jpeg"/> </item> <item> <title><![CDATA[St Marks Studios Strengthens Leadership Team with Strategic Hires from WPP Media and Edelman]]></title> <link>https://www.marketingremotejobs.app/article/st-marks-studios-strengthens-leadership-team-with-strategic-hires-from-wpp-media-and-edelman</link> <guid>st-marks-studios-strengthens-leadership-team-with-strategic-hires-from-wpp-media-and-edelman</guid> <pubDate>Fri, 05 Dec 2025 17:00:27 GMT</pubDate> <description>< ## Strategic Implications for St Marks Studios These hires represent a **strategic move** by St Marks Studios to bolster its leadership with talent from top-tier organizations. By bringing in professionals with backgrounds in **WPP Media** and **Edelman**, the studio aims to enhance its service offerings, improve client satisfaction, and compete more effectively in the dynamic marketing and production landscape. Murray's experience in media and business development will help St Marks Studios identify new opportunities and forge stronger client partnerships. Meanwhile, Verlander's production expertise will ensure that the studio delivers high-quality, innovative content that meets the evolving needs of brands and audiences. ## Industry Context and Future Outlook The appointments come at a time when companies are increasingly investing in **creative production** and **strategic media partnerships** to stand out in a crowded market. St Marks Studios' decision to hire from established firms like WPP Media and Edelman underscores its commitment to excellence and growth. As the studio integrates these new leaders, it is poised to leverage their combined experience to drive innovation, expand its client base, and strengthen its position as a key player in the industry. The move also highlights the ongoing **talent mobility** within the marketing and media sectors, where professionals bring valuable insights and skills to new roles, fostering cross-pollination of ideas and best practices.]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>leadership</category> <category>hiring</category> <category>marketing</category> <category>production</category> <category>strategy</category> <enclosure url="https://cached.imagescaler.hbpl.co.uk/resize/scaleHeight/815/cached.offlinehbpl.hbpl.co.uk/news/OMC/MixCollage-05-Dec-2025-10-31-AM-2313.jpg" length="0" type="image/jpg"/> </item> <item> <title><![CDATA[How a New Shipping Strategy is Reshaping Global Trade and Avoiding Market Gluts]]></title> <link>https://www.marketingremotejobs.app/article/how-a-new-shipping-strategy-is-reshaping-global-trade-and-avoiding-market-gluts</link> <guid>how-a-new-shipping-strategy-is-reshaping-global-trade-and-avoiding-market-gluts</guid> <pubDate>Thu, 04 Dec 2025 17:00:25 GMT</pubDate> <description>< *Photo: LinkedIn* This development comes as the Atlantic basin business undergoes a transformation, with analysts explaining how these changes are impacting global trade dynamics. The focus is on optimizing routes to prevent oversupply in European markets, which can lead to reduced profitability and operational inefficiencies. By redirecting tankers to West Africa, companies are tapping into growing demand in that region, while simultaneously alleviating pressure on European ports. This **strategic reshuffling** not only enhances vessel utilization but also supports more stable pricing and supply chains in the refined products sector.]]></description> <author>contact@marketingremotejobs.app (MarketingRemoteJobs.app)</author> <category>shipping</category> <category>trade</category> <category>maritime</category> <category>logistics</category> <category>tankers</category> <enclosure url="https://media.dngroup.com/image/eyJ3IjoxMjAwLCJmIjoid2VicCIsImsiOiJjZTU4ODMxZmQ2OWQyMGJmMWM5MDc3ODg2NTVlMTUwYyIsImNyb3AiOlswLDEwNCw4MDAsNDAwXSwiciI6MiwibyI6Imdsb2JhbCJ9" length="0" type="image//image/eyJ3IjoxMjAwLCJmIjoid2VicCIsImsiOiJjZTU4ODMxZmQ2OWQyMGJmMWM5MDc3ODg2NTVlMTUwYyIsImNyb3AiOlswLDEwNCw4MDAsNDAwXSwiciI6MiwibyI6Imdsb2JhbCJ9"/> </item> </channel> </rss>