Marketing Generalist

We're building a helpdesk CRM that's better than what's out there — think of it as a smarter, improved version of Zendesk. We're looking for a passionate Marketing Generalist to join our team. As a Marketing Generalist, you'll be key in making SupportYourApp the go-to choice for companies wanting to improve their support services. You'll work closely with the VP of Product to help our teams test and grow our products, ensuring we meet our goals and deliver great value to our customers. This role is all about planning and quickly executing. You should NOT be afraid to fail. We're looking for a Product Marketing Manager with experience in B2B, a clear vision, and the confidence to lead in this exciting challenge. Join us and help reshape the future of customer support! What We'll Do Together:

• Develop and implement a successful marketing strategy for the product to effectively communicate product value to the market and to achieve business goals;
• Plan and execute marketing budget;
• Conduct thorough market research and competitor analysis to identify trends, customer needs, and differentiation opportunities;
• Collaborate effectively with cross-functional teams to execute marketing plans flawlessly;
• Build comprehensive go-to-market (GTM) plans for new product launches;
• Based on market research results, craft compelling product positioning and messaging that highlights the product's unique value proposition and resonates with target customers

What You Need:

• Fluent communication skills in written and spoken English (at least C1);
• A minimum of 3 years of experience in product marketing, ideally within the B2B tech industry or SaaS products;
• Experience with US, EU markets;
• Proven expertise in conducting market research, user behavior analysis, and developing winning positioning and messaging strategies;
• Strong leadership skills and the ability to collaborate effectively with diverse teams

Benefits and Perks:

• Business hours;
• Opportunity to work fully remotely;
• Inclusive international environment;
• Compensation in USD;
• Good bonuses for referring friends;
• Paid intensive training and probation;
• Work-life balance;
• Responsive management interested in your growth and long-lasting cooperation;
• Greenhouse conditions for self-development

Who we are: SupportYourApp is a Support-as-a-Service company that provides secure technical, customer support, and CX services for tech companies around the globe. We work with clients from over 30 countries and speak over 60 languages. Since 2010, weʼve become an industry leader in premium outsourced customer support and turned global with 8 hubs around the world. We treat our team like our clients, surrounding them with unlimited care, an individual approach, and a wholesome positive experience. We welcome people with various backgrounds and experiences. Grab the chance to join us and send your CV in English, pointing out your outstanding skills! Visit our website: http://www.supportyourapp.com/DISCLAIMER We are a multinational company with unbiased views. The assessment of candidates is not affected by such characteristics as race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity, or any other reason prohibited by law in provision of employment opportunities and benefits.