Content Coordinator, Social Media

Brilliant PR & Marketing, one of the most respected and rapidly growing agencies focused on family-oriented brands, seeks a Full-time Content Coordinator to help support the agency’s growing, award-winning team. Who We Are: So what’s Brilliant all about? We are a unique PR agency with nearly 30 team members who all work remotely across the US. We give our team the resources they need to get their work done without having to sit in a cubicle or stuffy office. From costume contests to virtual happy hours and Slack GIFs, we prioritize connecting with each other and creating a sense of community. Although we are remote, team members are expected to be available online and working during regular business hours in your time zone. What We Do: Brilliant is in its second decade as a fully remote company and is one of the most respected agencies serving consumer lifestyle brands with a specific focus on products, brands, and services for families including baby and maternity, toys and games, tech, housewares, haircare and food. Position Overview: We are seeking a creative and enthusiastic Content Coordinator to join our marketing team. The ideal candidate will have 1-2 years of experience in content creation, particularly for platforms like TikTok, YouTube, and Meta (Facebook/Instagram). A knack for crafting witty, pun-filled, and engaging content is essential. Must also have a strong understanding of backend social media management, including scheduling posts and analyzing results. Key Responsibilities:

• Content Creation: Develop and produce engaging multimedia content tailored for TikTok, YouTube, and Meta platforms, ensuring alignment with brand voice and marketing objectives.
• Trend Analysis: Stay updated with the latest trends, challenges, and best practices on TikTok, YouTube, and Meta to inform content strategy, ensure relevance and leverage quickly for clients.
• Social Media Management: Assist in managing and scheduling posts across social media channels, maintaining a consistent posting schedule to enhance audience engagement.
• Collaborative Campaigns: Work closely with the marketing team and client to brainstorm and execute creative campaigns that resonate with our target audience.
• Performance Monitoring: Track and analyze content performance metrics, providing insights and recommendations for optimization. Create monthly reports for clients.
• Community Engagement: Interact with followers, respond to comments and messages, and foster a vibrant online community.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• 1-2 years of experience in content creation for social media platforms, particularly TikTok, YouTube, and Meta.
• Demonstrated ability to produce creative, witty, and pun-filled content that engages audiences.
• Proficiency in video editing tools and graphic design software.
• Strong understanding of social media metrics and analytics tools.
• Excellent written and verbal communication skills.
• Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
• A proactive, self-starter attitude with a passion for staying ahead of digital content trends.
• Experience in the Consumer Packaged Goods (CPG) industry.
• Familiarity with social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
• Preferred Qualifications:
• Basic knowledge of SEO principles as they apply to content creation.

Benefits Eligible For:

• Unlimited PTO
• Paid time off between Christmas and New Year's
• Fabulous Fridays - work day ends at 12 pm between Memorial Day and Labor Day and 3 pm for the remainder of the year
• 401K with a 3% company match
• Medical, dental, and vision coverage
• Medical and Dependent Care FSA
• Life Insurance
• Long Term Disability
• Access to discounts on pet insurance